Datacolor International Tapped to Provide Digital Color Technology for Wal-Mart Color Information Management System to Lower Costs And Accelerate Process of Bringing Products to Market LAWRENCEVILLE, N.J., March 9 /PRNewswire-AsiaNet/ -- Datacolor International's Color Information Management System (CIMS) has been chosen by Wal-Mart Stores, Inc. to communicate color electronically via the internet throughout its worldwide vendor and manufacturing supply chain. Datacolor International, the world leader in color management and communications technology, created the CIMS program. This proprietary technology includes the industry leading ColorTools(TM) QC and Colorite(TM) software systems together with their Spectraflash(R) SF600(R) Plus CT spectrophotometer. According to Wal-Mart's Executive Vice President of Merchandising, Bob Connolly, it was a combination of technology and vision that led Wal-Mart to choose Datacolor International. The CIMS program will provide Wal-Mart and its vendors and suppliers with precise reproduction, analysis, manipulation, and communication of color data and images. Connolly stated, "It's what Wal-Mart is all about, using a technological edge to approach and fulfill customer needs in very unique ways." "Our mission and philosophy align with Wal-Mart's," said Datacolor International CEO and President, David Crozier. "We developed CIMS to help retailers and manufacturers provide the marketplace with a higher level of quality product at a faster pace. Using a digital approach to color is the key." Crozier added, "We're pleased that this technology is now being utilized by innovative retailers such as Wal-Mart." As the world's largest retail company, Wal-Mart Stores, Inc. operates more than 2,500 stores throughout the United States. The retailer's discount stores offer a wide variety of merchandise including apparel, domestics, fabrics and notions, stationery and books, shoes, housewares, hardware, electronics, home furnishings, small appliances, automotive accessories, horticulture and accessories, sporting goods, health and beauty aids, pharmaceuticals and jewelry. Its Supercenters provide the same merchandise as a Wal-Mart discount store, as well as meat, produce, deli, bakery, dairy, frozen foods and dry grocery. The company also operates more than 400 Sam's Clubs (warehouse membership clubs). Headquartered in Lawrenceville, New Jersey, Datacolor International is the world's leading manufacturer of color management and communication technologies for the textiles, paint and coatings, plastics, ink and printing and paper industries. The company has pioneered internet-based, accurate color communication systems enabling e-commerce. Its principal manufacturing facility is located in the United States and its research and development centers are in both the United States and Europe. Founded in 1971, the company operates a worldwide sales, service and support network covering more than 60 countries. For more information, call marketing at 1-800-982-6497, e-mail marketing@datacolor.com or visit Datacolor International's web site at www.datacolor.com. SOURCE: Datacolor International CONTACT: Maureen Kelly, Marketing Manager of Datacolor International, 704-329-9904, or 800-982-6497, or [email protected] Web site: http://www.datacolor.com