Journalists And Public Relations Executives Involved In New Virtual Community Launched By PR Newswire Asia HONG KONG, March 5/PRNewswire Asia-AsiaNet/ -- PR Newswire Asia today announced that all journalists in the Asia Pacific region now have access to the vast Internet resources of PR Newswire, enabling them to receive valuable information from Asian companies directly through its new web site at http//.www.prnewswireasia.com. More than 23,000 journalists currently are registered for PR Newswire's Press Room including the PR Newswire Asia Press Room, where journalists have instant access to news releases, photos and multimedia events from the region in Chinese and English at no charge. Several hundreds Asian journalist are already registered for the Press Room. "The public relations industry in the Asia Pacific region has advanced to the point where an online community is needed for an even exchange of information," said John M. Williams, PR Newswire's executive vice president and chairman of PR Newswire Asia. "We're delivering information in the fastest and most reliable manner possible while enabling this community of audiences to develop." The web site provides the media with access to news releases, segmented by categories, from companies in Asia for 60 days. PR Newswire's other complementary newsgathering tools for the media include: * Customized push e-mail system with numerous choices for receiving information including type of content and frequency; * ProfNet service for finding expert sources from around the world; * NEWSdesk targeted online news release retrieval service; * The Corporate Ladder directory of communications executives as they are promoted and change positions. Corporate communicators and agencies can use the new web site to learn about PR Newswire's services and to send their text, images, audio and video to every major media point throughout the world. In addition to responding to media queries through ProfNet, companies can use PR Newswire's other market intelligence tools such as the eWatch Internet monitoring service. Analysts and the general public also have access to news releases and the Corporate Ladder directory from the new web site. "The web site uses the power of the Internet to assist companies in moving towards leveraging new technology to reach their key audiences," said Iris Wong, director of marketing and acting general manager for PR Newswire Asia. "We have the capability and experience to help clients promote themselves and grow their business." ABOUT PR NEWSWIRE ASIA PR Newswire Asia, http://www.prnewswireasia.com, a joint venture between Australian Associated Press of Hong Kong and New York-based PR Newswire, provides comprehensive communications services ranging from information distribution and market intelligence to the creation of online and broadcast multimedia content and investor relations web sites. The company operates out of Hong Kong with representative offices in Singapore and Taiwan. ABOUT AUSTRALIAN ASSOCIATED PRESS Australian Associated Press (AAP), http://www.aap.com.au, is Australia's national news agency, gathering and providing news and information nationally and internationally for media, government, business and financial markets. Through a network of journalists in Australia, bureaus in Port Moresby, London and Jakarta, and associations with leading world news agencies, AAP covers general news, politics, finance, sport and current affairs. It also delivers real-time news and information to Internet and online markets in Australia, moves digital advertising artwork around the country, provides a full racing service, manages a real-time Asian news service and operates, with offshore partners, full-text commercial press release distribution businesses domestically, regionally and internationally. For more information, please contact: Renu Aldrich, PR Newswire, Director of Public Relations, at 212-282-1929, [email protected]; in Asia, Iris Wong, PR Newswire Asia, Marketing Director and Acting General Manager, at 852-2892-9339 or 852-9033-1104, [email protected]; or in Australia, John Lowing, Australian Associated Press, Executive Director, 61-2-9322-8891, [email protected]. SOURCE: PRNEWSWIRE ASIA