Bangkok--5 Oct--JETRO
- Cooperation between Ministry of Commerce & JETRO Bangkok to promote trading benefits under JTEPA and AJCEP
- Symposium to educate Thai SMEs on marketing in new markets on Thurs Oct 21, during BIG+BIH 2010 (Oct 19-24) at BITEC
- Reservation deadline: Thursday October 14, 2010. 200 seats available. Free admission. Application is available at Office of International Trade Strategy and Planning, Department of Export Promotion, Ministry of Commerce
The Ministry of Commerce and the Japan External Trade Organization or JETRO Bangkok tighten cooperation to promote benefits of Economic Partnership Agreements (EPAs) such as the Japan-Thailand Economic Partnership Agreement (JTEPA) and the ASEAN-Japan Comprehensive Economic Partnership (AJCEP) as well as are committed to introduce ‘Thai-Japanese Business Partnership’ or ‘T-J PS’ to Thai SMEs at a symposium on marketing, with branding and value adding tips from professionals on Thurs Oct 21, during BIG+BIH 2010 at BITEC (Oct 19-24).
JETRO Bangkok President Munenori Yamada said “Many Thai SMEs are yet to learn about complete benefits of EPAs. Some find it difficult to access detailed information or apply for the privileges. Therefore, the Ministry of Commerce, with support from JETRO Bangkok, aims to provide practical information on how to utilize EPAs by hosting a symposium entitled ‘Symposium for Thai SMEs for their business expansion to the new markets’ during the upcoming BIG+BIH 2010 event. This will be a fundamental for the completion of ASEAN Economic Community (AEC) where tariff reduction or exemption is fully reached as well as for the integration of ASEAN as one whole market where Japanese enterprises seek to expand their business network.
“Moreover, the Ministry of Commerce and JETRO Bangkok are going to introduce examples of ‘Thai-Japan Business Partnership’ or ‘T-J PS’, a key success factor for SMEs in numerous fields, at the symposium in order to penetrate or expand businesses together to the 3rd market, especially other AEC countries and countries with rapid growth such as India. By the recent survey by JETRO, Thailand is ranked the 2nd most attractive investment destination (after China) for Japanese investors, this shows that a large number of Japanese investors recognize Thais as one of the most important partners for their business expansion,” Mr. Yamada said.
The symposium will be held on Thursday October 21, 2010, 08:00-12:00 hrs (followed by lunch), at Grand Hall on the 2nd floor of BITEC during the BIG+BIH 2010 event. The admission is free. For reservation, please download the application at www.depthai.go.th and fax to 02-5475666-7 within Thursday October 14, 2010. For more information, please call 02-5077778 or 02-5077786 (Ms. Pitinun or Ms. Sasiwimon of the Office of International Trade Strategy and Planning, the Department of Export Promotion).
Guest speakers include Japanese gurus such as:
- JETRO Bangkok’s VP & Senior Economist (Asia Region) Mr. Seiya Sukegawa, “Penetrating the new market by utilizing FTA/EPA”-will provide practical information on how to utilize JTEPA, AJCEP and AFTA to promote trading benefits for Thai SMEs
- IDE-JETRO Bangkok Research Center’s Senior Researcher Dr. Masami Ishida, “Business
- Environment in AEC countries ~CLMV countries as case studies~”-will provide current business condition and opportunity in neighboring countries
as well as accomplished brand owners such as:
- TARAD.com - successful online shopping portal in Thailand that joins hands with Rakuten, Japan-based giant e-commerce that expands marketing coverage worldwide, including in Asia, USA and Europe to provide opportunities for Thai SMEs to export to the new markets
- LOFT - As their motto “Beyond the ordinary stores”, Loft came from Japan and is successful in adjusting to Thai market’s preference to attract Thai consumers. This time, Loft is to open up its “Treasure Box of Know-How” in branding their business.
- THANN - Thai spa products with exquisite store concept and award-winning packaging designs. The brand won “Good Design Award” or G-Mark from Japan — the prize that is a symbol of design, function and quality excellence, and DE-Mark award by the Ministry of Commerce. Today, DE-Mark & G-Mark collaborate each other to open doors to each Thai & Japanese market by support from Ministry of Commerce, Japan Industrial Design Promotion Organization (JIDPO) and JETRO.