Bangkok--19 Nov--Holiday Inn Bangkok Silom
Holiday Inn Bangkok Silom has joined the 2,815 Holiday Inn hotels around the world that have been refreshed to feature a more contemporary look-and-feel, as well as a renewed commitment to friendly, attentive service.
The hotel’s upgrade is part of a global relaunch for Holiday Inn — the world’s most recognised hotel brand — which has been underway since 2007. With more than 3,400 hotels comprising over 430,000 rooms, the magnitude of this brand relaunch is unmatched in hospitality history. The relaunch is scheduled for completion by end of this year.
“This new identity signifies the things that matter most to our guests when they think quality and value — great beds, great showers and fantastic service with a more up-to-date look.
We are confident that these changes reflect what guests want as we undertook the biggest consumer research prior to the relaunch, speaking to over 18,000 guests worldwide,” said Samir M.C., General Manager of Holiday Inn Bangkok Silom.
The 700-room Holiday Inn Bangkok Silom features fully furnished guest rooms situated in two towers — Plaza Tower and Crown Tower. The hotel’s relaunch is part of a worldwide effort by Holiday Inn Hotels & Resorts to create a new identity and establish new brand hallmarks that will deliver a more consistent quality and contemporary image for the brand.
Among the new Holiday Inn brand features now visible at Holiday Inn Bangkok Silom are a redesigned logo, improved signage and new outdoor lighting, landscaping and design. In the hotel rooms, guests can enjoy crisp white linens and the choice of ‘soft’ or ‘firm’ pillows in addition to signature showers featuring powerful showerheads, curved shower rods and new bath products.
The welcome experience at Holiday Inn Bangkok Silom has also been enhanced with a redesigned lobby, de-cluttered reception desk and all-new signature scents and sounds.
A new “Stay Real” service commitment completes the new brand hallmarks. This commitment underscores a training programme that ensures the hotel’s employees recognise and treat each guest in a genuine, down-to-earth way.
“Consumer insights have told us that guests didn’t want to be ‘just a number’ — they are looking for service that recognises them as individuals. The Stay Real training programme aims to help our employees deliver that service promise, every time, and in every Holiday Inn hotel,” added Samir M.C.
Picture shown from left
1. Dr. Aron Harilela — Director Harilela Hotels
2. Mr. Kumar Harilela - Director SAYA Hotels
3. Mr. Alan Watts — Director of Operations Intercontinentals Hotels Group, Thailand, Indo China and Maldives
4. Mr. Samir M.C. — General Manager, Holiday Inn Bangkok Silom