Bangkok--16 Feb--V-KOOL Corporation
- This superior technology from Germany will provide an alternative for prospective Thai window film dealers seeking new products to augment revenue growth;
- This technology add-on will drive the group’s sales to hit the goal of being the number one player in the window film industry
- Firms to be invited to join dealer recruitment event by late February
V-KOOL Corporation Company Limited, an authorized V-KOOL distributor in Thailand, has set up a new sister company, Huper Optik Corporation Company Limited, to handle Huper Optik, a new German-made automotive window film using the world’s first Nano Ceramic technology, in Thailand, according to Mr. Konton Jathurapattarapanit, Chief Executive Officer V-KOOL Corporation.
He said Huper Optik Corporation is now actively looking out to recruit interested firms to become Huper Optik dealers nationwide. The recruitment will be done in Bangkok in late this month and all interested firms are welcome to join the recruitment conference.
“I am confident in distributing and marketing Huper Optik in Thailand because of its strong German heritage that epitomizes reliability, performance and credibility. Huper Optik offers a proprietary, patented technology and a full suite of advanced nano-ceramics films that are unparalleled in the market place,“ said Mr. Konton.
He opined that Huper Optik was considered as a “mass premium” product to reach out to the growing mid-to-high end car market segment, which the company was unable to offer.
Meanwhile, Mr. Wilson Lim, Group General Manager, Huper Optik International, added that the firm is confident about Mr. Konton Jathurapattarapanit, a veteran with more than 20 years’ experience in the Thailand automotive window film industry to develop the Huper Optik business. “That is why we have appointed this firm as our sole distributor in Thailand,” he said.
Mr. Lim said that Huper Optik would deliver 3Xs — Xcite, Xcel and Xceed, to its business partners and end consumers. “We want to excite the market with this innovative German technology and are sure that our product will exceed our customers’ expectations,” he said.
Mr. Konton added that the company planned to appoint more than 100 dealers nationwide for Huper Optik and the appointment would be completed within 2011.
“I expect to introduce Huper Optik at the upcoming Bangkok International Motor Show this summer,” he said.
Under the group’s plan, it has aimed to achieve the objective of being the number one player in the automotive window film market in a three-year period. The strategic introduction of Huper Optik will augment and accelerate the company’s work plan and drive higher business growth in terms of revenue, market share and territorial coverage.