Bangkok--12 May--Grayling (Thailand)
Electrolux, a global leader in kitchen and home appliances, has launched the perfect washer and dryer solution to all your laundry needs. In keeping with its “Thinking of you” brand proposition, the Electrolux front load Washer and Dryer pair is each equipped with a host of intelligent features, helping you to achieve the perfect laundry for your home.
When combined together, this perfect laundry pair provides you with the ability to wash and dry 11kg worth of laundry at one go. You can now wash anything from King-sized duvets to sleeping bags, coats and comforters all in one single load. Not only will you save time not needing to split your loads, you can also see the long term benefits in terms of energy and water savings, making this pair the optimal environmentally-friendly answer to washing and drying with effortless ease.
Electrolux Time Manager 11
Up to 80% less water and energy usage Less “wear and tear” on fabricsWash load versatilitySilent design for a quieter wash
This intelligent Electrolux washer features a range of handy tools to help ensure minimal fuss when doing your washing. It comes with an intelligent fabric care feature that can automatically customise each laundry load for better stain removal as well as a deep clean cycle for whiter, brighter and cleaner results. Lower tumbling speeds also mean less ‘wear and tear’ on your beloved fabrics and
ensure that your clothes retain their shape and elasticity.
It also has a higher RPM (revolutions per minute) spin rate and additional holes in the wash drum design, resulting in the wash time per load almost equivalent to its drying time, making this washer truly worthy of its name.
Clothes are cleaned using a two-way, reverse tumble action. This allows them to be soaked in a concentrated pool of detergent while at the same time, have continuous flowing water running through the clothing fibres, producing a gentle yet efficient wash as compared to top load washers.
With the Advanced Rinse Technology (ART) — where clothes are showered with fresh, clean water in the final stages of the rinsing process, you can rest assured that your clothes will come out safe and clean with no residual detergent in the fabrics after washing. The end result is whiter whites with none of the allergens commonly found remaining when clothes are rinsed with re-circulated water.
Its more design handy features includes a Quieter Operation that aids in noise reduction and also a Drum Light Assist — the automatic LED lighting that comes on when the door opens and dims when it closes — ensuring that nothing is left behind.
Electrolux Sensor Dry 11
Gentler and quicker drying processFunctional Dryness Selection Intelligent Fabric Care
The Sensor Dry 11 is the perfect complement to the Time Manager 11 with its intelligent design features such as a stainless steel drum with an ultra smooth surface that provides efficient heat transfer while reducing abrasions for a quicker, gentler finish.
Drawing on large volumes of air through the back of the drum, its Balanced Dry System then re-distributes the air evenly for safe, efficient drying without the dreaded ‘hot spots’ that can damage clothes.
Its Dryness Selections feature provides an array of options ranging from More Dry, Normal, Less Dry or Damp, to ensure better control over fabric care and the drying process. This helps speed up the ironing process and saves valuable time and effort. The Moisture Sensor System also senses the moisture level in the fabric to achieve precision and optimal dryness, giving you that fresh, crisp laundromat feel even at home.
The new Electrolux perfect washer and dryer solution will be available at Electrolux Home Inspirations located at Electrolux Head Office, New Petchburi Road, all leading department stores and Electrolux dealers nationwide from this May onward. The recommended retail price is 59,900 baht for washing machine and 49,900 baht for dryer.
About Electrolux
Electrolux is a global leader in household appliances and appliances for professional use, selling more than 40 million products to customers in more than 150 markets every year. The company focuses on innovative products that are thoughtfully designed, based on extensive consumer insight, to meet the real needs of consumers and professionals. Electrolux products include refrigerators, dishwashers, washing machines, vacuum cleaners, cookers and air-conditioners sold under esteemed brands such as Electrolux, AEG, Eureka and Frigidaire. In 2010 Electrolux had sales of SEK 106 billion and 52,000 employees.
For more information go to www.electrolux.co.th, http://newsroom.electrolux.com/th/ , and www.facebook.com/thelittlewhitebook
For more information, please contact
Grayling (Thailand) Co., Ltd.
Kornbongkoj Katchamas and Nannapat Sukpreedee
Tel: 02-635-7151-2 Fax: 02-635-7155
Email:
[email protected] and
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