Bangkok--13 May--ARC Worldwide
Pantene Pro-V with brand ambassadors Noon Woranuch and Rodmay Khanungnij leads the way to making young women Shine like A Star with their gorgeous and healthy hair
Pantene Pro-V in partnership with Star’s Stage produced by famous TV producer Khun Kai Varayut Milintajinda invites young women who are confident with their healthy hair to participate in the ultimate campaign, Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star”, in search for a winner that will join in Channel 3’s prestigious group of actors and actresses owned by Khun Kai Varayuth himself. In addition, Noon-Woranuch and Rodmay Khanungnij, Thailand’s leading actresses will share their 14-Day Hair Transformation stories, their secrets of celebrity success, and their tips from transforming damaged hair to gorgeous healthy hair, through the way of a superstar.
Mr Vorasit Turongsomboon, Brand PR Manager for Procter & Gamble Trading (Thailand) Ltd. shares the beginnings of the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” campaign:
“Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” was born from Pantene Pro-V wanting to thank its loyal consumers by sponsoring an activity which will develop and reveal the benefits that Pantene Pro-V represents, with a main goal to find a modern young woman with healthy hair who will be a representative and an inspiration for other young women to have confidence to enter the entertainment industry, with the fortunate guidance of Thailand’s leading producer Khun Kai Varayut Milintajinda .”
Mr. Vorasit also mentions the cooperation of Pantene Pro-V, Mr Kai Varayut Milintajinda and the Star’s Stage program having the intention of developing the confidence in every woman through a quality product which gives healthy hair. Khun Kai Varayut, being a most experienced and acclaimed TV producer has had a large body of work, which has helped develop many actors and actresses in Thailand’s entertainment industry. This cooperation is a most auspicious partnership to make millions of women’s of dreams come true through the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” campaign.
“We have given a chance for young women ages 18-25 who are confident with their healthy hair and acting abilities to gain the opportunity to winning a title and prizes from the Pantene Star Search stage, and being born a star for Channel 3 by esteemed judges such as Khun Jaew Yuthana Lorpunpaibul, another famed film and TV director and Khun Vorasit Turongsomboon. Brand PR Manager for Procter & Gamble Trading (Thailand) Ltd., and myself will select 14 finalists from all the applicants who will join the workshop which includes special hair treatment from hair experts from Pantene Pro-V, and learning the trade of acting from in front and behind the camera through the Star’s Stage program, ultimately there is only one winner.” says the famous producer.
In addition, he has told of the criteria to select the winners, as having the personality of being a star, their shining acting abilities, and their overall development during the program, including their hair health — having the complete package in their first step of being a superstar.
During the event of the announcement of the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” campaign will have Noon-Woranuch Bhirombhakdi, Brand Ambassador for Pantene Pro-V Total Damage Care and Khanungnij Jaksamithanont, Brand Ambassador for Pantene Pro-V Hair Fall Control as inspirations for the future applicants advising on how selecting the appropriate products will lead to healthier hair as well as how to be a quality member of the entertainment industry. They will also participate in the selection of the winning applicant who will become an actress with the help of Pantene Pro-V, the product used by millions (from a study in Thailand from March 2009 — April 2010 by Kemler Worldpanel).
Noon Woranuch has shared her experiences before becoming a superstar including how she has meticulously taken care of herself and her hair:
“Before I was just a normal girl studying at the College of Dramatic Arts, I wasn’t famous at all. But I was given a chance to enter the entertainment industry which I chose to pursue with all the determination that I’ve got. I make the best out of every opportunity until now. I believe that part of being an accomplished and accepted actress involves not only talent and perseverance, but also the character and personality of being a star which can be helped by healthy hair. I like to wear my hair really long but before I had problems with damaged tips until I started using Pantene Pro-V Total Damage Care which helps transform damaged into healthy hair in 14 days. It gave me confidence in front of the camera and I had no troubles with my hair anymore. This is the story to my success and now as brand ambassador for Pantene Pro-V now for 7 years, I want to give the chance for other women who have healthy hair to join in the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” so they too can fulfill their dreams.”
Finally, Rodmay Khanungnij has shared her hair fall problems when she entered the entertainment industry before becoming a confident MC nowadays. She wants to invite other women who are confident in their healthy hair for a chance to become a star in the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” program:
“I used to dream as a young girl of entering the entertainment business. It started in high school I had the great opportunity of entering the Da’vance contest and winning. After that I had advertisement jobs, music videos, films, then dramas, and emceeing jobs now. I’ve been handed multiple opportunities in the business so I’d like to hand the chance to others as well in the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” contest. The great thing is finalists will be receiving special hair care from hair experts from Pantene Pro-V. I am also someone who has had help from quality products such as Pantene Pro-V Hair Fall Control which helps reduce hair fall.”
These are the beginnings of the dreams of our brand ambassadors. From then till now they have had successful careers with of course determination and perseverance. If you too, would like an opportunity like what Noon and Rotmay was given, this is your chance with the Pantene Star Search in Star’s Stage “Leading the Way to Make You Shine Like A Star” campaign. A chance for young women with dreams to enter the entertainment industry as an actress, with one of the few programs that is distinctive and truly determined to find talented and quality people.
The program intends to prepare to let you shine out your abilities hidden inside of you with the help of quality products for a quality career in the future. Ready for every act, every situation. This is the first time Khun Kai Varayuth in partnership with Pantene Pro-V intends to find an addition to his famous company. This is the perfect opportunity to show the whole country your healthy hair and your hidden talents.
In closing, we’d like to invite interested women confident with their healthy hair to check out contest details at www.pantenestarsearch.com and apply in person on May 21, 2011 at the 1st floor of Maleenont Tower on Rama 4 road, Bangkok. You can read up more information at www.facebook.com/pantenethailand.