Bangkok--30 May--Spark Communications
Smart Computing Built To Boost Business Performance And Create The Right Impression
From left to right;
1. Mr. Ariya Banomyong, Chief Commercial Officer, Convergence, True Corporation Plc
2. Mr. Supaluk Supatatrangtrakul, MNC Account Manager of Intel Microelectronics (Thailand) Ltd
3. Mr.Peter Thaveepolcharoen, General Manager of Daddy Dough
4. Mr.Yutthasak Suphasorn, Director of the Office of Small and Medium Enterprises Promotion
5. Mr.Worawut Oonjai, President of Office Mate
6. Mr. Worrathep Chakravanvibul, Business Unit Manager, SMB Unit of Lenovo Thailand
Lenovo (HKSE: 0992) (ADR: LNVGY) hosted its first seminar aimed at increasing the potential of Small and Medium Businesses (SMBs), by maximizing IT to develop their business to the fullest potential. This seminar was held in partnership with Intel, SME Thailand magazine and the Office of Small and Medium Enterprises Promotion.
During the event, successful Thai entrepreneurs who founded well-known SMBs Office Mate and Daddy Dough shared more on the challenges and joys of their journeys to success. Keynote presentations by organizers Lenovo and Intel, were followed by invited speakers from True and Datapro, talking about how making the right IT choices can save money, time and improve productivity as well as discussing mobile and CRM solutions.
Mr.Jeerawut Wongpimonporn, Country General Manager, Lenovo Thailand, said “In an increasingly digital and connected business world, technology is a critical success factor for companies. Businesses need to leverage technology effectively as a means to increase business efficiency and productivity and it is vital they assess their computing needs and buy the most appropriate device within their budget.
“Important factors, especially for SMBs, to consider include durability, warranty, energy consumption, ease of repair and special built-in software — such as Lenovo’s ThinkVantage Technologies that helps reduce the total cost of ownership. Lenovo has a range of products to suit the needs of different SMBs, as well as to help boost their performance and, based at what we’ve seen at today’s event, we look forward to hosting more of such seminars around the country.”
Getting the Basics Right
When starting out, SMBs should look to keeping their initial investment to a minimum while also ensuring their business needs are being met. Most SMBs and startups may not have the resources to employ an IT administrator, so purchasing technology products from a vendor that is able to provide good technical and customer support is an essential consideration. Good after-sales support will also give SMBs the reassurance that any IT issues will be handled by the experts, leaving them free to focus on growing their business.
While businesses might be planning for future expansion, bearing in mind IT scalability that can support growing operations is key in optimizing a good return from utilization. Selecting the right laptop for the size of business is an important consideration as this will not only impact on investment required but products like Lenovo’s ThinkPad Edge also includes features that better address SMB needs. Additionally, by thinking through beforehand IT purchases can be planned appropriately, such as opting for a lighter laptop computer, or choosing one that supports a multitude of wireless connectivity technologies such as Wi-Fi, Bluetooth, 3G and WiMAX. Even the basics such as the availability of high-capacity battery packs should be taken into consideration.
Energy efficiency is another aspect to consider as there is substantial potential for cost savings as power consumption is a major factor in post-purchase PC costs. Typically, upfront purchase costs account for only 20 percent of the total lifecycle cost of a PC, while the remaining 80 percent of costs are incurred after purchase. Lenovo products offer companies energy efficiency and performance as well as the best TCO that help to reduce their energy bills and environmental impact, ultimately creating a more sustainable business.
Improving Business Performance
Technology should support and enhance the work of businesses, and not the other way around. Having powerful technology that is effortlessly easy to use ensures maximum efficiency and effectiveness; SMBs can focus on their business instead of struggling with technology that is mediocre or problematic, To boost business performance, Lenovo has partnered with Microsoft to develop Lenovo’s Enhanced Experience 2.0 for Windows 7, which comes with improved features and industry-leading Windows start-up and shutdown performance. This is coupled along with other optimization features for Lenovo PCs, including an optimized web-conferencing experience with intelligent audio/visual boost, more robust security technologies and greater manageability. The newest additions to Lenovo’s range also boast all new 2nd Generation Intel? CoreTM processors, which helps users blaze through work tasks with speed and accuracy.
Certain hardware comes bundled with SMB-centric services to make IT management easier. For instance, Lenovo's notebooks, such as the ThinkPad Edge E220s and E420s, come with ThinkVantage Technologies (TVTs), a suite of software that helps with key IT needs such as data recovery and simplifying Internet connectivity, with an optional service package featuring on-site warranty repair. Other time-saving technologies include OneKey? Rescue System, also featured on the IdeaPad V470 and Lenovo B470, for quick data backup and recovery, and Lenovo Security Suite which encrypts and remembers all your passwords so you can securely recall them with ease.
Creating the Right Impression
Business users rely on their PCs for a range of tasks, whether presenting at client meetings or hosting web-conferences. Lenovo’s enhanced video conferencing technologies deliver the best results for businesses that want to impress; including a high-definition web camera, noise-cancelling keyboard software and high performance microphones and speakers, these technologies truly make the difference.
Lenovo’s range of SMB offerings, such as the ThinkPad Edge E220s and E420s, have a special emphasis on design and are great options for users who value the quality and reliability inherent in a ThinkPad and at the same time, look out for a laptop that makes a statement. The Lenovo V-Series PCs, such as the Ideapad V370 and V470, are designed for users in the very small SMB user segment, while the Lenovo B-Series, such as the Lenovo B470, is perfect for SMBs who need an affordable notebook without having to compromise on performance.
Pricing and Availability[1]
All products will be available through Lenovo Business Partners. For further information, please contact Lenovo’s Call Center at 1800-060-087.
For the latest Lenovo news and product updates visit the Lenovo Thailand website, subscribe to Lenovo RSS feeds or follow Lenovo on Facebook.
For further press information or pictures please contact:
Sansanee or Sujanya
Spark Communications
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[1] Prices do not include tax or shipping and are subject to change without notice and is tied to specific terms and conditions. Reseller prices may vary. Price does not include all advertised features. All offers subject to availability. Lenovo reserves the right to alter product offerings and specifications at any time without notice.