Bangkok--2 Sep--Spark Communications
one of the twelve global destinations to be featured on Lonely Planet's website providing expert local travel and payment information in partnership with Visa.
Lonely Planet and Visa have joined forces to create a travel microsite packed with expert information on destinations and the best way to access money abroad. Travelers thinking about planning their trip can now access essential information through one comprehensive resource which combines Lonely Planet and Visa’s specialist knowledge.
Travelers can access the specially designed microsite at www.visa.com/lonelyplanet where they will find expert destination advice and information on how to access their cash in 12 destinations around the world: Australia, China, Croatia, Egypt, Lebanon, Morocco, Russia, Singapore, South Africa, Thailand, the UAE and Ukraine.
The site is packed with essential travel services including an ATM locator, suggested trip itineraries and a calendar of events for each destination. Visitors to the site will also be able to ‘Ask the Expert’ questions regarding their trip and receive individual tailored responses from Lonely Planet.
Another great planning tool for travelers is a free desktop application which includes a countdown clock, local weather and currency information as well as regularly updated links to tailored promotions before departure. In addition, a series of 12 “Just Landed” destination guides are available to download from the site. The guides offer travelers essential arrival information from Lonely Planet on each of the specified destinations, including useful phrases and must see sights.
Somboon Krobteeranon, Country Manager, Thailand, Visa, said: “Our travel research[1] indicated that seven out of 10 of travelers use the internet as their primary channel for planning their holidays. The challenge though, is finding up-to-date and reliable information. By teaming up with Lonely Planet, we are able to provide trusted, accurate and up to date information for travelers to plan their holiday to Thailand,"
Lonely Planet’s Business Development Manager, Addy Cutts explains “Travelers often come to Lonely Planet with queries about the best way to access their money abroad and so this partnership allows us to offer our expert travel advice with specific payment detail provided by Visa. The microsite will enable travelers to access Lonely Planet’s specially produced content for 12 destinations accompanied by Visa’s money tips to provide travelers with detailed information on how to access their money abroad securely.”
For further media information, please contact:
Waruch-on Manomairat
Spark Communications
Tel: 02 653 2717-9
Email:
[email protected]
[1]Commissioned by Visa and PATA, the 2010 Asia Pacific Travel Intentions Survey ‘was an online survey conducted by Nielson in May 2010. The survey asked 6,714 respondents from 13 key Asia Pacific travel source markets (Australia, Chinese Taipei, Hong Kong, India, Japan, Mainland China, Malaysia, New Zealand, Singapore, South Korea, Thailand, the United Kingdom and the United States) about past and future travel plans. For each market, respondents were internet users, aged 18 years or above, had travelled internationally for holidays in the past two years or have the intention to do so in the next two years.