Bangkok--20 Oct--Thana Burin Asia Pacific
Qantas has announced the introduction of a brand new category of Frequent Flyer recognition - Platinum One. The Platinum One will only be available for a select group of the airline’s most loyal customers.
Qantas Frequent Flyer Chief Executive Officer Simon Hickey said he was very pleased to be launching the Platinum One program.
“Qantas Frequent Flyer has introduced Platinum One based on feedback from many of our Platinum members. Platinum One will offer members access to an outstanding range of benefits as well the exceptional service delivered by a dedicated Platinum One Special Service team,” he said.
From 7 November 2011, Platinum One member benefits will include:
- A dedicated contact number to link members to the Platinum One Special Service Team, which will monitor, support and enhance their travel experience every step of the way;
- Assistance with access to additional Qantas Classic Awards and Flight Upgrade Awards, on Qantas operated flights (with a Qantas flight number on their ticket);
- Confirmation of successful upgrade requests as early as seven days prior to departure (for Qantas operated services with a Qantas flight number on their ticket),
- Complimentary membership of epiQure by Qantas Frequent Flyer, the recently launched premium food and wine club;
- Personalised gifts and experiences, from a ticket to a Qantas sponsored event to an experience inside a Qantas flight simulator and more.
Inaugural Platinum One members will be notified of their inclusion in the program by 7 November 2011. Each inaugural member will qualify for the exclusive new tier status based on flight activity throughout the year prior to 1 November 2011. Subsequent to 1 November 2011, Platinum One membership will be assessed based on flight activity during their membership year.
In addition to the introduction of Platinum One, Qantas has also announced the following additional improvements to Flight Upgrade Awards:
International services (from December 2011):
- The ability to register for a Flight Upgrade Award at any time from booking up until 24 hours before a scheduled departure;
- Platinum members may receive successful Flight Upgrade Award confirmation from up to 48 hours before their departure date;
- All Frequent Flyers will be notified via SMS if their Flight Upgrade Award is confirmed to allow customers to maximise their time to prepare for their upgraded Qantas journey;
- Flight Upgrade Awards will also be processed closer to the time of departure, meaning fewer empty First, Business and Premium Economy seats on the aircraft on many occasions. For example, if another customer changes their plans and decides not to travel, Qantas will be able to upgrade a member registered for a Flight Upgrade Award into their seat.
Domestic Services (from early 2012)
- As per the existing international process, a domestic registration process will be introduced for Flight Upgrade Awards (for Qantas operated services with a Qantas flight number on their ticket) where a member’s Flight Upgrade Award can not be immediately confirmed. Confirmation of a successful domestic Flight Upgrade Award from the point of booking, as well as the ability to request ‘on departure’ Flight Upgrade Awards will remain available;
- SMS notification will commence domestically in line with the introduction of the registration process.
For further media inquiries please contact:
Qantas PR Rep office
Thana Burin Asia Pacific Ltd
Kasemsri Kaewthammachai
Tel:+66 (0) 231 6158-9
Email:
[email protected]