Bangkok--30 Mar--Hill + Knowlton
HP TopShot LaserJet Pro M275 offers superior competitive edges for SME customers, featuring the first 3D Scan to provide integrated support to e-commerce
HP today introduced the new HP TopShot LaserJet Pro M275, its first printer with 3D Scan and integrated printing performance, in a bid to tap into online vendors and SMBs market. The printer creates comprehensive experiences, featuring support to business on clouding systems, simplifies working process and enhances competitive edges for growing businesses.
Mr. Thippatai Siriyodhin, Marketing Development Manager of LaserJet, Hewlett-Packard (Thailand) Ltd said “Retail SMBs and online vendor business is growing; this can be seen from Thai e-Commerce Association data, which indicates steady online commerce in Thailand in the previous year, thanks to an increase in people’s trust in secure online payment systems . Furthermore, new generation people view online shopping as a way for them to better compare prices from different websites and also offers more comfort without time constraint. Faster Internet connection, coupled with a wide variety of products offer superior shopping experiences1. This is also in line with HP findings from analysis and research, which point out continuing growth in this segment. HP, as a leader in printing industry, realizes the growth in this segment and business operation via Clouding system, a new form of service, offers new solution to the market and receives favorable feedbacks from our clients”.
Demonstrating printing leadership with HP TopShot LaserJet Pro M275 that supports business operation on clouding systems
To meet changing demands of businesses today, HP introduced the HP TopShot LaserJet Pro M275 that features HP TopShot Scanning to capture images of 3D objects before online offering. It also comes with comprehensive performance for retail SMBs, enabling them to print, scan, copy and copy, as well as HP ePrint Service that supports printing anytime and anywhere. Users can enjoy scanning images of 3D objects and send directly to email and folders without using desktop computer to ensure maximum comfort and simplified working process for higher competitive edges. Furthermore, HP continues to meet demands of doing business on clouding system by enabling users to upload the data on the system directly via web applications, or scan the document and store the object photos to Google Docs swiftly. Plus, HP also enhanced benefits for users with business data and etc, such as financial news reports, stock reports, form downloading and calendars, by simply click the HP Print Apps on the printers.
“HP consistently conducts consumer analysis on order to better offer innovations and technologies to the market. As for the introduction of this new printer product, HP, as a leader in printing industry, realizes the potential growth of online vendors and retail SMBs, as well as their need to streamline business process in more convenient and integrated way. The new HP TopShot LaserJet Pro M275 offers a new printing experience for e-Commerce business by allowing clients to utilize clouding technology to support their business operation in a comprehensive way with a wider range of additional functions that help cut down processes and costs, for example in creating a die-cut of an object image and upload for selling, especially among vendors of accessories, souvenirs, collections or product design department before actual manufacturing. HP has planned to organize a series of road shows and to demonstrate the use of printers among entrepreneurs for maximum value”, he concluded.
? HP TopShot LaserJet Pro M275 is available at the price of 15,500 baht (including VAT)
? More information on the product can be obtained from HP Contact Center at 0-2353-9000 Ext. 1
1 source from Daily News Newsaper, January 3, 2012