Bangkok--19 Jun--Best Western International
Best Western International (BWI) has refreshed its Facebook Fan Page and kicked-off a fun new Facebook contest!
Fans of Best Western’s new-look Facebook page now have the chance to win fantastic prizes in Best Western’s fantastic ‘FLIP for FUN’ contest!
From June 15th-July 20th, Best Western Asia & Middle East’s Facebook fans are being given the chance to FLIP their Facebook profile pics to the Best Western Asia & Middle East logo. Fans who keep the logo as their profile pic for a whole week stand a chance to win a Best Western Travel Card worth US$100!
The ‘FLIP for FUN’ contest will run for five weeks, and Best Western will announce the weekly winners on its new Facebook Fan Page (www.facebook.com/bestwesternasia) every Friday.
Commenting on the refreshed Fan Page and the ‘FLIP for FUN’ contest, Glenn de Souza, Best Western International’s Vice President International Operations — Asia & the Middle East, said: “Social media has become one of the most important marketing and customer relations tools in the world today, and Best Western is at the forefront of this revolution,” said Glenn de Souza, Best Western International’s Vice President International Operations — Asia & the Middle East.
“And I can’t think of a better way to relaunch this fantastic new page than with the ‘FLIP for FUN’ contest. It’s engaging, fun and we think it will be incredibly popular with our Facebook fans,” Mr. de Souza added.
The new-look Facebook Fan Page and ‘FLIP for FUN’ campaign form part of a major, multi-pronged Facebook strategy for Best Western. The ‘World’s Largest Hotel Chain’ also has one on the world’s largest Facebook followings in the hospitality industry, with almost 480,000 fans across the globe.
Best Western also recently became one of the first major hospitality companies anywhere in the world to enable guests to make hotel bookings direct from its Facebook fan page.
For more information, please visit www.facebook.com/bestwesternasia.