G/FORE, the luxury golf fashion brand known for redefining style on the fairway, has unveiled its newest boutique at SPORTSMALL, 2nd Floor, Siam Paragon. Designed around the "PALM BEACH BLUE" concept, the space channels the vibrant, playful spirit of Palm Beach, Florida, one of the world's top golf destinations, into the heart of Bangkok's golfing scene.
The boutique's striking design features curved lines and a soothing monochromatic pastel blue palette, showcasing G/FORE's signature aesthetic: modern, bold, and playful aesthetics.
Golfers can discover the latest SPRING/SUMMER 2025 collection that includes UV-protective polos, the iconic G.112 golf shoes which are beloved by celebrities, the dynamic MG4+ hybrid model, G/18 spikeless shoes, ultra-light O2 G/LOCK footwear, premium leather gloves, and a range of stylish accessories crafted for discerning golfers.
G/FORE celebrates golf as more than a sport; it's a lifestyle, a social and stylish experience that brings people together. Through its contemporary designs and premium craftsmanship, G/FORE Thailand is leading a new movement in golf fashion, combining performance with personality and injecting color both on and off the course.
The new boutique reflects G/FORE's mission to set a new benchmark for golf fashion retail in Thailand, offering standout pieces that elevate every golfer's game, and look.
Weerakarn Thaweechaithaworn, Director of G/FORE, said: "With this new boutique, we're not just bringing G/FORE's latest collection to Thailand - we're bringing an entirely new energy to the golf fashion scene.
"Palm Beach represents more than just a destination; it's a lifestyle of bold self-expression, vibrancy, and social connection, values that are at the heart of the G/FORE brand. We're excited to share that spirit with Bangkok's passionate and style-conscious golf community."
Fashion & Golf enthusiasts can now explore the latest in golf fashion at the G/FORE boutique, SPORTSMALL, 2nd Floor, Siam Paragon.
