CP AXTRA Public Company Limited, an operator of Asia's leading wholesaler and retailer "Makro" and "Lotus's, continues to support Thai farmers by purchasing over 2.4 million kilograms of high-quality sea bass from local sources throughout the year. These sea bass are distributed across Makro stores nationwide, reinforcing CP AXTRA's unwavering commitment to fostering sustainable livelihoods and economic opportunities for local communities.
Recently, CP AXTRA collaborates with the Department of Internal Trade (DIT), the Agricultural and Food Marketing Coordination and Public Relations Center (AFC), the Thai Chamber of Commerce, and other relevant organizations to visit sea bass farms in Chachoengsao province. The visit also marked the launch of a nationwide sea bass caravan, ensuring fresh, farm-to-store deliveries to Makro branches across the country. A live cooking demonstration was also held at Makro Srinakarin to showcase special dishes prepared with meticulously selected sea bass.
Thailand stands as a key producer of sea bass in the region due to its natural environment and the expertise of local farmers. This ensures the production of high-quality fish that are widely recognized and trusted. CP AXTRA plays a vital role as a platform of opportunity for farmers by sourcing and delivering produce to Makro stores nationwide, ensuring consumers have access to freshness, quality, and value from farm to table
This also helps enhance quality of life, generate income, and promote the sustainable role of local farmers in Thailand's agricultural sector.