TCL, a leading technology and innovation company in the home appliances market and global TV brand, advances into the Thai market with the launch of its 2025 premium smart TV lineup - the "C Series" QD Mini LED. The series features three models: C6K, C7K, and C8K The series showcases Quantum Dot Mini LED technology for ultimate picture clarity, TCL's exclusive CrystGlow WHVA Panel innovation, and the intelligent AI Picture Quality Engine 3.0 system, elevating the home entertainment experience to cinematic levels. Experience superior entertainment through the "C MORE C ARSENAL" campaign, reinforcing the brand's global partnership with Arsenal Football Club, featuring brand presenter "Pong-Nawat Kulrattanarak" in a surprise event where participants can win a trip to cheer for their beloved team at the stadium in England.
Mr. Gary Zhao, Managing Director of TCL Electronics (Thailand) Co., Ltd., revealed that this year TCL aims to strengthen its brand across all product categories while elevating its image to a premium technology brand. The strategy combines cutting-edge innovation with expansion into Thailand's mid-range to high-end TV market.
For 2025, TCL introduces the premium C Series QD Mini LED smart TV lineup, comprising: C6K Model - An Entry Premium TV featuring a large QD-Mini LED display supporting 4K resolution with HVA Panel technology that delivers deep blacks and high contrast. The ONKYO 2.1 Hi-Fi sound system provides crystal-clear audio reminiscent of cinema experience. Additionally, it supports display refresh rates up to 144Hz, perfect for gaming enthusiasts and football fans who demand smooth, uninterrupted performance.
C7K Model - A perfect balance of ultra-thin design and advanced gaming features. Enhanced with peak brightness up to 3,000 nits and AiPQ Pro Processor that adjusts picture accuracy according to content in real-time. Combined with TCL's exclusive CrystGlow HVA Panel and premium Bang & Olufsen sound system, it delivers exceptional surround sound experience for those seeking the complete audio-visual experience.
C8K Model - The pinnacle of the lineup designed for Luxury Lifestyle users, serving as more than entertainment and as the centerpiece of a Smart Home. Highlights include peak brightness up to 5,000 nits, ZeroBorder(TM) frameless design that expands viewing angles for full visual immersion, delivering sharp, detailed images in every pixel. It supports Dolby Vision IQ and HDR10+ with Bang & Olufsen sound system enhanced with Beosonic sound tuning, designed to elevate your audio experience to an entirely new level of clarity and immersion. All three models come equipped with Google TV and intelligent voice control through AI systems, making daily use easier and more convenient. These models offer another choice for consumers seeking cutting-edge technology, futuristic design, and screen sizes that suit every lifestyle, ranging from 55 to 98 inches.
Simultaneously, TCL advances consumer engagement by providing close-up experiences with cutting-edge technology through the 'C MORE C ARSENAL' campaign that combines the power of sports and innovation. In collaboration with global partner Arsenal Football Club, the campaign offers benefits to football fans and consumers in Thailand. The campaign invites participation in exciting activities including games, Interactive AI technology demonstrations, and exclusive experiences sharing real-world usage insights from brand presenter "Pong Nawat Kulrattanarak," who will help create memorable experiences and provide valuable insights. Participants can win a chance to fly to London, England, to cheer for Arsenal from the stadium sidelines, along with prizes worth over 5,000,000 baht in total value.
Furthermore, TCL partners with leading department stores and retailers nationwide, offering special promotions with exclusive complimentary gifts available only during the Roadshow period.
The TCL C Series is now available at authorized dealers nationwide, with eligibility to participate in the " C MORE C ARSENAL" campaign from June 9 to September 9, 2025 throughout June. For more information, follow
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