BRAND'S W by Suntory Beverage & Food (Thailand) Co., Ltd., a leading health enrichment product under the BRAND'S trademark in Thailand and Indochina, has presented a 700,000-baht donation to UNFPA Thailand. The financial support was allocated from sales of BRAND'S W products as part of the "BRAND'S W for Thai Women's Health with UNFPA Thailand" campaign. Launched in partnership with UNFPA Thailand in March this year to celebrate International Women's Day, the campaign promotes self-care among Thai women and reaffirms BRAND'S W's commitment as a product that empowers women.
Ms. Chutamas Ngamjitkul, BRAND'S Essence of Chicken Marketing Director at Suntory Beverage & Food (Thailand) Co., Ltd., stated, "At Suntory Beverage & Food (Thailand), we operate under the corporate values of 'Growing for Good' and 'Giving Back to Society,' placing top priority on integrating Diversity, Equity, and Inclusion (DE&I) as the foundation for sustainable growthfor our organization, people, and communities. We are committed to strengthening our capability to give back to society while driving business growth and promoting gender equality through inclusive employment practices and policies. Currently, women make up 60% of our total workforce and 40% of our management positions. We also offer flexible work policies to support equal growth opportunities for both male and female employees.
Guided by our 'Seikatsusha' principle, which emphasizes deeply understanding people's lived experiences, we are dedicated to innovating products that meet health needs and lifestyle preferences across genders and generations. Among these is the newly launched BRAND'S W Essence of Chicken, developed in response to women's needsparticularly during menstrual periods, when many women feel uncomfortable or anxious and may struggle with daily activities. It features a formula developed from women-insights, combining Angelica sinensis (Dang Gui) and six other herbs. According to traditional Eastern practices, Dang Gui is considered a 'warming' herb that helps nourish the blood. It also includes the benefits of BRAND'S Essence of Chicken, which contains carnosine to support women in performing their everyday tasks more comfortably.
To reinforce Suntory Beverage & Food (Thailand) 's corporate values and the commitment of BRAND'S W to deliver good health to all women, "BRAND'S W for Thai Women's Health with UNFPA Thailand" campaign was launched in partnership with UNFPA Thailand in March this year to mark the International Women's Day. As part of the campaign, BRAND'S W participated in a talk session at the "Her Awards UNFPA Thailand" photo exhibition, which showcased inspiring stories of women who are creating positive change in Thai society. Moreover, part of revenue from every bottle of BRAND'S W sold during the campaign was allocated to support UNFPA Thailand's activities. The campaign received enthusiastic support from consumers, raising a total of 700,000 baht to aid UNFPA Thailand's mission of improving access to sexual and reproductive health services and overall well-being for women and girls across Thailand."
Ms. Siriluck Chiengwong, Head of Office of UNFPA Thailand, expressed, "UNFPA Thailand is pleased and grateful to BRAND'S W for supporting our mission to ensure that women and girls in Thailand can access sexual and reproductive health services. This campaign is an excellent example of successful collaboration between a private company and the United Nations Population Fund (UNFPA) in driving positive change. It will allow us to expand access to services, particularly for marginalized groups such as women in remote areas, vulnerable women, and adolescents who need age-appropriate information and care. Beyond service provision, the funds will also support education and life skills programs to ensure women and girls have the knowledge and confidence to make informed decisions about their health and lives. This partnership with BRAND'S W also reflects the growing awareness within the Thai private sector of the importance of advancing women's sexual and reproductive health. This will help foster a society where women enjoy equal rights, and the empowerment needed to contribute fully to national development."
The "BRAND'S W for Thai Women's Health with UNFPA Thailand" campaign reflects the shared commitment of Suntory Beverage & Food (Thailand) and BRAND'S W to advancing sustainable equality by supporting women's access to sexual and reproductive health services and overall well-being. For more news and activity updates from BRAND'S W, add @brandsworld LINE Official Account or follow Brand's World Thailand Facebook page.