Generali Thailand recently hosted an exclusive knowledge-sharing event titled "The Money Code: Decoding Financial History from the Stone Age to the Digital Era". The session explored the evolution of money and how humans have continuously adapted their financial strategies across centuriesempowering participants with a new perspective on financial planning in today's rapidly changing world.
This invitation-only event was specially curated for Generali Thailand's valued customers and those of Kiatnakin Phatra Bank, aiming to provide insightful learning through the historical development of moneyfrom early bartering systems to the emergence of digital finance. Two of Thailand's most respected financial experts were invited to share their knowledge: Dr. Wit Sitthivekin, a renowned financial strategist, discussed tools and mindsets for managing financial risk, with a deep dive into economic transitionsfrom the origins of currency to the rise of capitalism and the modern evolution of financial risk management instruments, Mr. Ohmsiri Veerakul from Longtunman presented modern financial concepts and strategies for the digital age, highlighting innovative solutions such as "Unit-Linked" life insurance products that combine investment flexibility with protectiondesigned to support customers' financial goals throughout all life stages.
The event was graced by Generali Thailand's senior executives, including Ms. Chorfa Yuktanun, Chief Marketing and Customer Officer of Generali Thailand, and Mr. Yos Tanyasuntonskul, Head of Bancassurance of Generali Thailand, along with Ms.Pichanee Anuntathanaporn Head of Insurance Product Development of Kiatnakin Phatra Bank Public Company Limited. Together, they welcomed attendees and exchanged forward-looking ideas in a warm, engaging atmosphere at Generali Thailand's headquarters at Park Silom.
Those who missed the event can catch a replay on Generali Thailand YouTube channel at https://youtu.be/LjI2wADsjyY , gaining valuable financial insights that span across time. For further consultation on life insurance and financial planning, customers can reach out to Generali Thailand's financial advisors via the Customer FIRST Contact Center at 1394, Monday to Saturday, 8:30 AM - 8:00 PM, or visit any Kiatnakin Phatra Bank branch, or call 0 2165 5555.