Bangkok--29 Aug--Mind PR
SAS, the leader in business analytics software and services, reveals strategy to help customers deal with the 50 fold data growth by 2020 as the growth shall cause problems to manage data to many business organizations. SAS announces to delivery of SAS DataFlux Data Management to offer effective end-to-end data management integration to drive core business operation and strategic decision making processes for customers in Thailand.
Tony Fisher, President and General Manager of DataFlux, SAS Institute Inc. stated that as the amount and complexity of data grows, data management strategies are needed to be changed accordingly. Organizations are collecting data from many different and various sources, including internet applications, working system, partner networks as well as the most popular trend currently- social media. Consequently, only effective data management can handle and prioritize these overwhelming loads of data, as eventually it can be the indicator for success or failure of major paths of the organizations, such as regulatory compliance, risk management and customer retention.
“Many organizations today are facing unprecedented challenges with the enormous growth rate of data. Experts and analysts around the world predict that data production will be 50 times greater in 2020 than it was in 2011. Companies are struggling to handle the data explosion and are seeking out ways to better manage data and become truly “data-driven organizations,” Fisher said. “Data governance and organizational data management should be considered a journey, not a project. It is a trip that has to be taken one step at a time. But, with every step comes immense benefits for your organization. Successful businesses of the future will be data-driven.”
According to IDC, the leading research company, reported that value of the big data worldwide is forecasted to be US$ 16.5 billion in 2015 from the value of US$ 3.2 billion in 2010 or accounting for the growth rate of more than 40% per year and it is expected that in 2020, data volume shall be up to 35 zeta bytes[i].
With the various kinds and immense amount of data, organizations have challenges on how to manage their existing data. SAS DataFlux has helped organizations around the world create more accurate and reliable data through a suite of data quality, data integration, data governance and master data management solutions. Recently, SAS integrated the DataFlux team into SAS, giving SAS more experience and expertise to meet the growing demand for cross-functional data management solutions.
DataFlux is the world’s leading data management and it has been positioned in Gartner for the Leaders Quadrant of the Magic Quadrant for Data Quality Tools Magic Quadrant in 2009 and and Data Integration Tools Magic Quadrant in 2011. Since DataFlux has been fully integrated into the SAS organization in June 2012, SAS is in the Leaders Quadrant of the Magic Quadrant for Data Quality Tools Magic Quadrant in 2012
Taveesak Saengthong, Managing Director, SAS Software (Thailand), Co., Ltd. said Incorporating DataFlux into SAS helps SAS customers build an integrated information management strategy that goes beyond the general data management and governance to support analytics and decision management.
SAS DataFlux Data Management provides a single environment of solutions, tools, methodologies and workflows that can manage big data as a valued asset, driving both core operational processes and strategic decision making.
SAS DataFlux Data Management comprises of data integration, data quality, enterprise data access and master data management.
For target customers of SAS DataFlux Data Management are finance, insurances, telecommunications, public sectors, oil and gas.
About SAS
SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions, SAS helps customers at more than 60,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world The Power to Know?.
[i] Source: “The 2011 IDC Digital universe study”, IDC