
NetApp's enhanced approach to data management is designed to accelerate AI data pipelines for enterprises, helping ASEAN businesses operationalize AI securely, compliantly, and economically
NetApp(R) (NASDAQ: NTAP), the Intelligent Data Infrastructure company, today introduced its data platform vision at INSIGHT Xtra Singapore 2026, a strategy that aims to support ASEAN businesses in their endeavor to push the envelope for AI innovation.
ASEAN is fast approaching a critical inflection point where AI investment is growing faster than overall digital spending and AI adoption is expected to lift the region's GDP by nearly US$1 trillion by 2030. NetApp is outlining a data management strategy designed to help enterprises move AI from initial pilots to large-scale production without sacrificing governance or operational stability, and obtain the results that they are looking for. With the enterprise-grade NetApp data platform which combines data storage, data management services and a metadata engine, NetApp aims to advance AI innovation for organizations and support the region's ambitions to propel AI innovation.
Navigating a Diverse and Regulated Region
Across ASEAN, enterprises operate within fragmented regulatory environments and varying levels of cloud maturity, making hybrid and local architectures the default standard. Key sectors such as financial services, healthcare, and the public sector are under increasing pressure to deploy AI systems that deliver real-time insights while adhering to sovereignty and governance requirements.
Scaling AI in this region demands more than just raw performance; it requires infrastructure that is resilient, governed, and economically sustainable, ensuring that data estate sprawl does not become a barrier to innovation.
"2026 is shaping up to be the year of 'production AI' for ASEAN. However, the reality for businesses here is that they are facing an uphill task of scaling workloads across complex environments, getting their data AI-ready, protecting their data from cyber threats while complying with sovereignty regulations," said Henry Kho, Area Vice President & General Manager, GCASK (Greater China, ASEAN & South Korea), NetApp. "With the NetApp data platform, we are committed to helping enterprises build a robust Intelligent Data Infrastructure that is embedded with governance and cyber resilience at the data layer. This gives ASEAN business leaders the confidence to harness the power of their data to the fullest to drive transformation in their industries and the world."
Building the Foundation for Responsible AI
To address the challenges of scaling AI in a resource-constrained and regulated region, NetApp has introduced new innovations to support Intelligent Data Infrastructure, including the NetApp AFX systems and the NetApp AI Data Engine. These products are designed to unify data estates and ensure consistent operation across hybrid environments, with capabilities including:
"Thailand businesses are moving fast from AI vision to implementation, especially in key sectors like manufacturing and public services. As enterprises ramp up on their digital transformation ambitions, the focus is shifting to how enterprises scale AI effectively, securely, while adhering to compliance. Through combining forces with NetApp, we're empowering enterprises in Thailand to build a unified, secure, and future-ready data infrastructure to deploy AI at scale and turn data into intelligent decisions that drive long-term impact," said Wongviwat Siritasanakul, Assistant Vice President, Digital Technology Solutions, Yip In Tsoi & Co.,Ltd.