Bangkok--7 Dec--SET
The Stock Exchange of Thailand (SET) welcomes Beauty Community pcl to its main board, listing in the Commerce Sector and start trading on December 12 under the ticker symbol "BEAUTY," with a market capitalization at the initial public offering (IPO) price of THB 2.4 billion (approx. USD 77.42 million).
Beauty is a major cosmetics and skin care distributor. Its businesses are divided into three categories, which are make-up, skin care, and accessories. It follows three concepts — Beauty Buffet, Beauty Cottage, and Made in Nature — each being different in product design, distribution, and marketing position to meet the needs of several target groups.
“Beauty distributes cosmetics and skin care products which are partly made from natural plant extracts. Both its materials and textures are carefully-chosen for consumer tastes,” said SET Executive Vice President Chanitr Charnchainarong.
The company has a paid-up registered capital of THB 300 million, consisting of 217.5 million existing shares and 82.5 million newly-issued ones, with a par value of THB 1.00 each. Beauty offered 80 million shares via IPO and 2.5 million shares to its executives and employees on November 29-30, and December 3 at THB 8.00 per share, for a total of THB 660 million. Phillip Securities (Thailand) pcl is its financial advisor and underwriter.
Suwin Kraibhubes CEO of Beauty Community, said; "Listing on SET will boost confidence in our businesses and increase our company’s image and financial strength to cope with competition. The funds raised will enable expansion through developing our branches and renovating our internal operations.”
Beauty's three major shareholders after the IPO are Suwin Kraibhubes group (70.83%), Pratya Levan (1.67%) and Kunthima Pornsriniyom (0.48%). The IPO price was set at THB 8.00 per share, with a price to earnings ratio (P/E) ratio) of 16.25 times, calculated using earnings per share at THB 0.49, with net profits based on its four-quarter performance from the fourth quarter of 2011 through the third quarter of 2012, and the 300 million fully-diluted shares after its IPO. Its dividend policy is to pay no less than 50 percent of net profits after reserves.
For more information on Beauty, please see the company's prospectus at the Securities and Exchange Commission's website at www.sec.or.th and general information at the company's website at www.beautycommunity.co.th and www.set.or.th