Bangkok--18 Dec--Polyplus PR
Scotch Industrial (Thailand) Co., Ltd., the producer and distributer of Scotch Bird’s Nest healthy drink, presents the caravan of happiness called “Scotch Giving Caravan” for the New Year’s season. Recently the caravan has marched into the city center in Silom to present an idea of impressive giving with Scotch Bird’s Nest Royale Premium Gift Basket, which is currently the leader in healthy gift segment.
Mr. Sompoch Chawanvejakul, Marketing Director of Scotch Industrial (Thailand) Co., Ltd. said “The gift market will be very active this year as economic conditions have improved and returned to normal from last year’s flooding. Overall purchasing power of the consumers has regained momentum. For the coming New Year’s, Scotch introduces ‘Good Giving for an Enchanting Touch’ campaign as our beloved ones deserve the best selected gifts.”
“With Scotch Bird’s Nest Royale Premium as your New Year’s gift, your beloved ones will be given the real golden large bird nests with dense texture. It is of premium quality dedicated to the recipients’ good health. Moreover, as the gift basket can be arranged to suit different type of requirement and budget, it serves as the best wishes gift for all your recipients,” added Mr. Sompoch.
The ‘Good Giving for an Enchanting Touch’ campaign will call for the Scotch Giving Caravan that run through Bangkok’s business districts in Silom, Siam Square, and the Victory Monument to show the meaning of giving represented by Scotch’s premium gift baskets. To further boost awareness and encourage people to choose Scotch’s impressive presents, Scotch will spend 50 million baht budget on comprehensive above-the-line and below-the-line media.
Scotch’s premium gift baskets will be available in various size and types, so as to serve different needs of each customer group. Also, there will be promotions, discounts, or premium goods specially offered to Scotch’s valuable customers and their beloved ones.