Bangkok--15 Mar--Chomchaviwan
“Zalora Thailand” (www.zalora.co.th), the world leader in online fashion celebrates its 1st anniversary and announces its success as the number one online fashion website in Asia with more than 1000 average sales per day.
Mr Harry Markl Regional MD shared that after Rocket Internet expanded the market in Asia and Thailand by launching Zalora online shopping website in Singapore, Hong Kong, Malaysia, Vietnam, Indonesia and Philippines at the beginning of 2012, throughout a year there were more than 500,000 online shoppers and 600,000 website visitors per day. Zalora is the largest online fashion retailer in South East Asia.
Particularly, Thailand has one of the fastest growing e-commerce markets in the region. Zalora in Thailand has successfully grown with more than 1,000 orders per day. The growth is equivalent to 30% month on month There are more than 100k members and more than 3.5million visitors every month. In addition, we have more than 370,000 fans on Facebook.
What makes Zalora popular among Thai shoppers is the convenient, fast and secure online shopping experience. Zalora offers various kinds of product items for all ages and genders. The products range from clothes, shoes, bags, accessories and other beauty items such as makeup, and perfume. There are more than 400 brands available including exclusive Zalora designed house brands and hi-end international and local products all totaling 16,000 available items.
“Throughout the year, in addition to conducting business, we also have another commitment. We want to provide education, create trust and offer a convenient new way to shop the latest fashions for Thais. Our website is easy to use with Thai language. The details and photos are included so that the product can be viewed from every angle. Products have a 30 day guarantee and can be returned with the full refund (within 10 days) in case the customer is not satisfied. More importantly, we also offer a Cash On Delivery service in addition many other payment methods such as credit card and internet banking. New in 2013 is a faster 1-3 days shipping guarantee for the whole country. Our Customer Service Team is available for any inquiries about products and delivery status through
[email protected] or Call Center at number 02-204-7522. All of these features demonstrate are our determination to provide the most enjoyable and unique online shopping experience to Thai shoppers,” said Mr Markl.
Zalora Thailand has established its branding strategy for 2013 by offering innovative online shopping experiences many of which are a first in Thailand. Firstly a World debut for a “Physical Zalora Store-front” that will be open in “The City Viva” community mall in Sathorn to create the new shopping sensation and promote Zalora brand among public; a large scale free TV campaign will be launched in Q2/3 and finally Zalora will test same day delivery for certain areas of the Kingdom- a first in Thailand for fashion shopping online.
In good timing to celebrate it’s 1st year anniversary Zalora has received a ?20 million investment from German retail giant Tengelmann Group (“Tengelmann”). Tengelmann is the latest blue-chip investor to support ZALORA’s rapid growth and to help the company expand its already-strong position in leading Asia’s fashion and beauty e-commerce industry. Tengelmann joins an impressive investor base counting Rocket Internet, J.P. Morgan Asset Management, Investment AB Kinnevik and Summit Partners, among others.
The 145-year-old Tengelmann Group is a household name in the European retail industry, operating over 4,000 stores in 15 different countries and employing more than 80,000 people. This latest investment from an industry stalwart recognizes both ZALORA’s phenomenal growth as well as its tremendous potential as an online retailer across South-East Asia, Hong Kong and Taiwan. This latest investment follows ZALORA’s successful launch of a mobile-optimized site that marked the beginning of the company’s expansion into mCommerce.
“We are very excited to join the ZALORA team,” Christian Winter, CEO of Tengelmann Ventures said, “We are confident that this is a synergistic and promising partnership given both our strengths in retail and the tremendous potential of the e-commerce market in Asia. ZALORA’s success in the market, growth trajectory, management team and investor base speak volumes about how the company is fast becoming the undisputed leader for online fashion and beauty retail in many countries.”
Michele Ferrario, Regional Managing Director of ZALORA SEA commented, “Tengelmann’s long and successful experience in retailing and specifically e-commerce will prove useful for ZALORA as we cement our position as an e-commerce industry leader in fashion and beauty retail.”
Let’s celebrate Zalora’s 1st anniversary at Zalora.co.th and enjoy special Birthday Promotions and exclusive New Arrivals until the end of March, 2013.