Bangkok--1 Aug--Spark Communications
- Alongwith a multilingual PC web version, LINE BAND version2.0 provides convenient features including individual or smaller group chat and keyword search in group boards
- LINE BAND reaches 15 million downloads in less than a year after the launch, illustrating its ceaseless growth in the global market
LINE BAND, a private group networking service that provides exclusive social networking space to efficiently facilitate and manage real-life relationships as a group, announced the global launch of its version 2.0. The new version includes convenient features such as advanced chatting and a keyword search function in group boards. The PC web version (www.band.us) is also available in nine different languages, allowing global users to enjoy LINE BAND more freely from their PCs or tablets.
LINE BAND has focused on improving group communication, and the 2.0 version reflects users’ needs for more private and convenient communication. Previous versions of LINE BAND only allowed chatting with group members as a whole, but now, LINE BAND users can enjoy individual chats with selected members without leaving the BAND app to send messages via SMS or other messengers. This function is particularly useful for larger groups, who have long been craving for such improvements.
The 2.0 version also provides a keyword search function in bulletin boards. Due to the steady growth of active users, the accumulated content of each BAND have been increasing, making the development of this feature inevitable. By typing in certain keywords or the name of a member, users can easily find related posts from the copiousamount of content in bulletin boards.
In addition, LINE BAND released its PC web beta version (www.band.us) with basic functions such as bulletin boards, photos, all-member chat, and members’ information to provide convenience to users. Since PC web is built in a responsive web format, even non-smartphone users can access LINE BAND anywhere using aPC, tablet, or any mobile browser. The PC web version is now available in 9 languages including Korean, English, Japanese, Chinese, Thai, Spanish, Indonesian, Malay and Vietnamese. The official version will be released in 4Q with support for even more languages.
LINE BAND has shown ceaseless growth and solidified its position as thetop global private SNS, surpassing 15 million downloads with over 5 million groups, in less than a year since its initial release in August 2012. In addition to individual users, LINE BAND has been increasingly joined by organizational users from companies, schools, alumni associations, and other organizations that require group communication for official purposes. LINE BAND has become the ideal solution for such groups, who hadhad difficulties finding a communication tool with group-focused features.
Mike Won, head of business development & global marketing at LINE BAND,said,“We expect that the 2.0 update will strengthen LINE BAND as a fully-equipped service for group communication. We are now aiming to acquire more users from theglobalmarket by resolving the problems that may result from the differences in mobile environmentsacross countries. We have been reviewing user feedback from each market to provide better experiences in using our app and will continue to support global users. “
LINE BAND mobile version
LINE BAND PC web version