Bangkok--27 Aug--ARC Worldwide
Possessing an expertise that has been ceaselessly honed since 1895, the brand Swarovski is synonymous with craftsmanship, precision, and innovation. From on-trend to timeless, Swarovski’s collections enhance the natural beauty of the contemporary woman, and bring out the best in her. A wide range of easy-to-wear jewelry pieces and accessories highlight her style, and add sparkle, a touch of glamour and a personal signature to her look.
For Fall/Winter 2013/14, Nathalie Colin has designed a collection named “Secret Treasures,” reminiscent of a journey. Inspired by the Silk Road, this collection is built around four legendary locations, each of which holds treasures of tradition and beauty. From China to the Himalayas and from India to Venice, “Secret Treasures” revisits emblematic elements with a skillful blend of modernity and sophistication. “As I was strongly influenced by my travels to Asia, China, the Himalayas, and India, I have a special connection with the inspiration of this collection. True admirer of the orientalist, explorer, writer, and adventurer, Alexandra David Neel, I imagined such a journey across continents and mountains transposed in today’s times,” explained Creative Director Nathalie Colin. Swarovski demonstrates its mastery in jewelry techniques and crystal cutting. Settings, Pointiage?, pav? work, beading and embroideries are enhanced with exclusive cut crystal stones, Crystal Mesh, and Crystal Rock that give crystal a fascinating radiance, revealing a perfect mix of heritage and innovation.
From China, Swarovski has adopted the symbolism of yin and yang, illustrated by the Stone theme. Both luxurious and streamlined, this piece features sensual curves that are given ultra shine by pav? crystal work. Inspired by the trimmings of Chinese costumes, the Velour line surprises with its suppleness. The microfiber base material with a black and white color gradation is embroidered with crystals, while in the center, a large faceted crystal stone takes pride of place. The matching oversized earrings are a key jewelry trend this season. Their harmonious and feminine lines illuminate the face with a dark and captivating charm.
In the Himalayas, nature’s majesty can be felt. Mountains, forests, and glaciers leave a mineral imprint on creations with organic lines, of which the Vita line is a perfect example. Cut into a cabochon, the central crystal stone sees its contours highlighted by small tone-on-tone crystal stones, set by hand using the exclusive Pointiage? technique. Vita takes on frosty winter tones and lends itself to a range of looks, from the highly sophisticated to the classic.
An abundance of colors, silk with a thousand and one reflections, the richness of gold, and the wonder of precious stones: India’s influence leaves its ornamental and exuberant mark. By inviting the talented Shourouk to design some pieces for the collection, Nathalie Colin has initiated a new collaboration with the world of fashion. Shourouk is familiar with the company because she has used crystals on her own creations in the past, and has now designed Vanity, an imposing necklace that is nonetheless flexible and mounted on cord. With its bib form embroidered with crystals, this necklace imparts sophistication to any outfit, day or night.
Venetian inspiration floats a veil of baroque mystery over these highly refined pieces, which evoke the magnificence of palaces and colors shrouded in the mist. The large Venetie cuff plays on opulence in rose-gold plated metal, richly decorated with a blue crystal cabochon, pearls, and baguette-cut crystals. With interlacing chains in black PVD, the Vermeil cuff exemplifies the spectacular side of Venice and adorns the wrist with a modern lace in strong, graphic lines. In the center, a large cabochon entirely covered with hand-applied crystal stones catches the eye, while other crystal details add an elegant touch of gold.
From purity to exuberance, the “Secret Treasures” collection delivers a range of offerings that allow women to mix and match their accessories, for a special occasion or an everyday look. “We live in a time when adaptability is key. Therefore, accessories must become more versatile. This is the guiding principle by which we design jewelry and accessories that will accompany women in their everyday lives,” says Nathalie Colin. With a winter palette, warmed by rays of sophisticated colors, the collection confirms Swarovski’s great commitment to precision, re-invention, modernity, and refinement.
Stone Price 5,100 baht
Reversible pendant with one side in clear crystal pav?, the other side is in rhodium plated.
Velour Price 16,500 baht
Pendant with large central faceted crystal stone surrounded by a metallic chain on a microfiber chain embroidered with crystal stones.
Vita Price 9,600 baht
Pendant featuring central cabochon cut crystal stone surrounded by small tone-on-tone crystal stones, set in Pointiage? technique.
Swarovski by Shourouk Price 37,000 baht
Necklace featuring multicolored crystals on black satin rope cord.
Venetie Price 16,500 baht
Long cuff in rose gold plating featuring a large central /9 oval cut faceted crystal stone, baguette cut and pear shaped crystals.
Vermeil Price 23,250 baht
Large cuff with interlaced chains in black PVD featuring a cabochon covered with hand-applied crystals
Available in July 2013 at Swarovski Boutique Siam Paragon Tel 02-129-4396, Central World Tel 02-613-1748, Central Silom Complex Tel 02-231-3280, Central Plaza Grand Rama 9 Tel 02-160-3889, Mega Bangna Tel 02-105-1488, Central Festival Phuket Tel 076-249-613, Royal Garden Plaza Pattaya Tel 038-711-117, Central Festival Pattaya Beach Tel 038-043-150 and Central Airport Plaza Chiangmai Tel 053-903-584, Customer Relations Tel 02-635-1990