Bangkok--14 Oct--Maxima ConsultantsMaxima Consultants
Evolution and identity: distinctive features of the Eiffel Tower and the Commander
For the watchmaker Mido, the extraordinary architecture of a monument is synonymous with a mark of true design, just like the Commander. For the brand's 95th anniversary, the watchmaker has created a limited edition Commander of 950 units. Equipped with an automatic movement, this chronograph is COSC-certified. The black sunray satinated dial is embellished with hints of red, a subtle blend that gives this model its character. The faceted appliques are subtly reminiscent of the latticework of the Eiffel Tower — an edifice with a strong identity, similar to that conveyed by the Commander at Mido, a collection appreciated since its creation in 1959.
A hymn to iron, the curves and oblique lines of the Eiffel Tower arouse fascination. Both symbol and monument of Paris, it stands out by its technical and architectural perfection. Evolving with the times, it has forged a powerful identity over the decades, like the Commander, which beautifully evokes this bold and legendary construction.
This new chronograph is a COSC-certified chronometer of extreme accuracy, a perfect combination of Swiss tradition and expertise. Produced in a limited and numbered edition of 950 units, this model is fitted with a transparent case back enabling the finely decorated automatic movement to be admired. With a diameter of 42.50 mm, this timepiece is water-resistant up to a pressure of 5 bar (50 m / 165 ft).
The Commander has been given a new look, but retains the strong character so emblematic of the collection. The iron curves of the Eiffel Tower are subtly evoked by the roundness and steel of the case. The satinated creation is adorned with a polished bezel. Protected by a faceted and domed sapphire crystal, the black sunray satinated dial is embellished by two snailed counters. The hints of red on the tachometer numbers, the words "Limited Edition" and the central seconds counter hand lend a unique touch to this model. The appliques are faceted and treated with white Super-LumiNova?, as are the hour and minute hands, for easy readability at night.
The Commander Chronometer Limited Edition has a black leather strap with folding clasp. It comes in a special presentation box created exclusively for the occasion.
The Mido Commander Chronometer Limited Edition is retail priced at 84,300.- Baht and available at leading department stores and authorized retails nationwide. For more details, please call MIDO at Tel 02-610-0200.
For more information, please contact
Maxima Consultants Company Limited Tel 02-619-0429-30
Suchinda, Saengnapa, Panadda