Bangkok--22 Oct--124 Communications Consulting
Mr. Antonio Corro, country manager for Thailand & Myanmar, MasterCard, together with Mrs. Juthaporn Rerngronasa, Deputy Governor for Europe, Africa, Middle East and America market, Tourism Authority of Thailand (TAT), today announced the launch of MasterCard’s extravaganza shopping campaign - the “Thailand Shopping Celebration 2013” (TSC 2013) — for the third consecutive year after the great success from previous years’ TSC campaigns.
This year, both local and foreign MasterCard cardholders will once again receive special discounts and privileges, redeem exciting rewards on its website, and enter a lucky draw to win 30 accommodation vouchers at Thailand’s luxury resorts — SALA Phuket, SALA Lanna Chiang Mai, and SALA Rattanakosin Bangkok. This campaign runs from 1 November to 31 December 2013, MasterCard cardholders may prepare for this amazing reward redemption campaign by pre-registering on our website — www.mastercard.co.th/tsc — from 17 October 2013 onwards. The TSC 2013 is expected to boost Thailand’s tourism industry and its economy from the increased spending throughout the festive season at the end of the year.
Mr. Antonio Corro, country manager for Thailand & Myanmar, MasterCard said, “The Thailand Shopping Celebration 2013 is another collaboration between TAT and MasterCard, which aims to spur inbound tourism from across the globe, benefit local shoppers, as well as stimulate Thailand’s tourism industry and economy. This year, we continue to offer MasterCard cardholders with special discounts and privileges at numerous retailers and 10 leading mall partners in Thailand, over 3,000 reward items for redemption to suit different customers’ needs; such as retail items, high-tech gadgets, amazing dining and accommodation experiences, to name just a few. Furthermore, all registered MasterCard charge slips will stand a chance to win the lucky draw prizes of 30 accommodation vouchers at luxury resorts from SALA Hospitality Group. With the total rewards and prizes valued at over 4.2 million baht, we believe this campaign will shine the spotlight on Thailand as one of the leading shopping destinations in Asia.”
Mrs. Juthaporn Rerngronasa, Deputy Governor for Europe, Africa, Middle East and America market, Tourism Authority of Thailand, said “We are pleased that we are once again a part of Thailand Shopping Celebration 2013 — the great shopping campaign initiated by MasterCard. As TAT’s focus is to continually support Thai merchants by driving tourists to spend in Thailand, especially in the retail sector, this campaign will assist in emphasizing Thailand’s image as a shopping destination amongst tourists from all across the globe. With MasterCard’s strong and consistent support, we truly believe that foreign shoppers, especially those who are MasterCard cardholders, will travel to Thailand and take advantage of the many discounts and privileges offered throughout this Thailand Shopping Celebration 2013 campaign.”
The latest MasterCard’s 2013 Global Destination Cities Index, which was released in May 2013, ranked Bangkok as the number one city for travel in terms of the number of international visitors travelling into the city. This year, Bangkok is expected to welcome 15.98 million international visitors, with an estimated cross-border spending of US$14.28 billion.
With the figures stated above, MasterCard and TAT continue to emphasize Thailand’s image as not only the #1 travel spot, but also the shopping destination among local shoppers and tourists, by delighting MasterCard cardholders with exclusive shopping experiences.
Please visit www.mastercard.co.th/tsc for more information.
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124 Communications Consulting Co., Ltd Tel 0 2718 1886