Bangkok--31 Oct--AIS
AIS 3G 2100 introduces innovative payment solution, in cooperation with Rabbit and Samsung, for customers in the 3G Age to experience “AIS mPAY Rabbit” service officially launched under the concept “The Only SIM That Turns Mobile Phone to Purse,” uplifting life quality with more convenience, speed and value; (1) Convenience by tapping your mobile phone to pay BTS and BRT tolls, buy foods, beverages or services from leading stores, all done with your mobile phone, (2) Fast speed by refilling Rabbit credit via “mPAY App” on mobile phone every time and place 24 hours and (3) Value from special promotion offered by a lot of leading shops. Interested customers may change or purchase “AIS mPAY Rabbit” SIM at AIS Shop, every branch in Bangkok. Get call and Internet package discount and BTS free tolls, totaling 900 Baht value, from November 1, 2013 to December 31, 2014.
Mr. Pratthana Leelapanang, SVP Digital Products and Services of Advanced Info Service (Public) Company Limited or AIS, disclosed “Since April 2013, AIS has cooperated with Rabbit, launching Asia Pacific’s first NFC innovation service featuring SIM card in Thailand on quality network of AIS 3G 2100, namely “AIS mPAY Rabbit” to add benefits, improve life quality and enhance life support for Thai people. The trial service received overwhelming welcome from customers.
Today we are ready to fully serve every customer. A large amount of NFC SIM is produced for customers to exchange. The Application facilitating service has been developed. Therefore we join hand with Giant Partners like Rabbit and Samsung, officially opening the service “AIS mPAY Rabbit” under the concept “The Only SIM That Turns Mobile Phone to Purse” for customers in the 3G Age to experience innovative payment solution. Customers can use Samsung mobile phone that supports NFC technology on AIS 3G 2100 network to tap to pay BTS and BRT tolls, buy products and services at Rabbit participating stores. The service facilitates city life, upgrades and enhances life support in 3 aspects;
(1) Convenience
With only a mobile phone, you commute on BTS and BRT, buy foods, beverages and services from leading stores in Bangkok and vicinity.
(2) Fast Speed
Refill Rabbit credit, check balance and track transaction logs simply through mobile phone every time and place, 24 hours with “mPAY App”
(3) More Value
Enjoy a great deal of special promotions from leading stores such as 10% discount from McDonald’s
Ms. Chunhaporn Palakawongse Na Ayutthaya, Sales and Marketing Director of Bangkok Smartcard System Company Limited, as the developer and electronic payment service provider, unveiled “Besides tapping to pay BTS and MRT tolls for more convenient life in the city, the service “AIS mPAY Rabbit” allows customers to tap to buy foods, beverages and services from participating shops including 40 brand owners with 700 Rabbit Spots throughout Bangkok and peripherals such as McDonald’s, Major Cineplex, Starbucks and Auntie Anne’s, just like the Rabbit Card. Customers can also enjoy various privileges as same as the regular Rabbit Card. “AIS mPAY Rabbit” users save more with the old BTS rates when riding until the end of 2013 as well as special discounts and offers from large number of leading stores.”
Mr. Sitthichoke Nopchinabutr, Director of Telecommunication Business of Thai Samsung Electronics Company Limited, as the innovation leader for the Smartphone supporting NFC technology, said “Following the more popularity and increasing use of NFC technology in many countries around the world, to accommodate the life of new generation, Samsung has continued to develop the Smartphone compatible with this technology. For the official launch of “AIS mPAY Rabbit,” customers can use the service “AIS mPAY Rabbit” with Samsung Smartphone that supports NFC technology including Galaxy Note 2, Galaxy Note 3, Galaxy S3, Galaxy S3 Mini, Galaxy S4 and Galaxy Fame. Special promotion for customers buying those 6 models of Samsung Smartphone from November 1, 2013 to January 31, 2014, get free “AIS mPAY Rabbit” SIM filled with 100 Baht BTS toll, totaling 500 Baht in value.”
Interested customers can change or buy “AIS mPAY Rabbit” SIM at AIS Shop, every branch in Bangkok, from November 1. Exclusively for customers changing or buying SIM from November 1, 2013 to January 31, 2014, get special package of call and Internet and BTS tolls up to 900 Baht worth. Download “mPAY App” 2.0, the latest version, on your mobile phones via Play Store and register “AIS mPAY Rabbit” to activate service. When customers refill credit through “mPAY App” for minimum 300 Baht, receive free 30 Baht mCASH. (1 right / month / number) Contact AIS Call Center 1175 for more information. To check out participating stores, visit http://www.ais.co.th/aismpayrabbit.