Bangkok--4 Dec--KTC
TapKTC and TapKTC Merchant apps provide customers and merchants with the simplest and most convenient option for managing their accountsfrom the palm of their hand.
Brand-new credit card, KTC Virtual Credit Card, offers a revolutionary credit card experience, allowing customers to bring their spending under online control.
On course to become the industry?s technology leader, KTC has launched two new mobile appplications, TapKTC and TapKTC Merchant. The TapKTC consumer mobile app lets KTC credit card and personal loan customers to complete important financial transactions, from authorizing payments and checking account information to tracking status of applications, with ease via smartphones and tablets that support the secure OTP platform. The TapKTC Merchant business mobile app allows merchants to receive payments anywhere, anytime, using smart devices. Merchants also benefit from Forever Rewards and FLEXI instalment plan transactions.
?KTC? or Krungthai Card Public Company Limited President and Chief Executive Officer Mr. Rathian Srimongkol said, ?Our business model is very dynamic. Based on our market insights, we are always looking for innovative solutions to keep pace with new technology, meet the needs of our customers and provide them with added values in all aspects. Today?s technology is rapidly evolving. Over the last few years, online and social media have been growing dramatically, with smartphones and tablets becoming the hub of our mobile lives. We have found that online spending among KTC card members hit Bt5 billion and KTC online users rose to 310,000.?
?KTC has invested substantially in technology development. The introduction of our new two mobile apps means we are taking a step forward to better meet the needs of our customers and business partners through online and smart device channels. The new apps are optimized for smartphones and tablets, bringing greater convenience for more than 2.18 million KTC members nationwide and merchants as well to complete their financial transactions on the go, easily and securely. We also launch a new credit card, KTC Virtual Credit Card, to offers a revolutionary credit card experience, allowing customers to bring their spending under online control.?
Mr. Therayut Sirigulviriyavanich, Senior Vice President - Digital Marketing ?KTC? or Krungthai Card Public Company Limited, said, ?The TapKTC app enables KTC members to manage financial transactions with ease via smart devices running on iOS including iPhone and iPad. It is now available for download from the App Store.?
He also said, ?With the TapKTC app, KTC credit card and personal loan applicants can submit their applications and then check the most current status of these online. It also provides KTC credit card members with visibility into important transactional and financial information, including available credit line, balance summary, unbilled transaction, outstanding points, e-Statement and statement notification. These give card members greater flexibility for managing their accounts because they can pay their bills online conveniently without the need to travel. Apart from app features like payment notification, users can enjoy its easy-to-use interface and hassle-free e-mail capability. For added convenience, users of ?TapKTC? can use their ClickKTC password to log in to their accounts without the need to create a new account.?
?In the first phase of launch, we will communicate with target users through visual media on BTS as well as online media in addition to intensive marketing campaigns throughout the year 2014 in order that our card members and merchants will be better aware of the new apps and make the most of it.?
?To help Gen Y customers manage their mobile lifestyle effectively, KTC has introduced its new credit card, KTC Virtual Credit Card, that lets KTC card members enjoy the ultimate credit card experience. Without carrying a card, KTC Virtual Credit Card makes it easy to take payments everywhere, control personal spending and customize credit limit (daily and per transaction) conveniently using a smartphone, tablet or PC.
?KTC Virtual Credit Card is designed to satisfy credit card users living in the connected world. Apart from enabling card members to make payments online, this new electronic card assists greatly in bringing your spending under control and making your budget much more manageable. This includes, for instance, the ability to customize one?s own credit line and identify daily budget or budget per transaction without calling the Help Desk. Shopping and making payments online are also secure with the help of OTP (One Time Password) system which sends verification code to the user?s mobile phone plus an e-mail notification, for each transaction, to ensure a higher level of safety when using TapKTC.?
?We will continue to develop and deliver new apps that truly fit the needs of our target customers. Our new apps must be usable, yet offering the best possible value, and also help save time and money of our customers. We expect KTC online shoppers will reach 100% by 2014, with the online channel representing 30% of the total spending made by KTC card members.?
According to Executive Vice President - Merchant Acquisition Business Mr. Pongsak Sarootipakorn, ?KTC currently serves a network of more than 12,000 partner merchants. ?To fulfill the liquidity and payment needs of our partner merchants, and accommodate growing number of retailers, who want to accept the payment transactions anywhere, anytime, we have also launched ?TapKTC Merchant? business mobile app to complement our TapKTC Merchant mPOS, a portable credit card device, which will be widely used instead of the traditional Mobile EDC from the middle of December onwards. The new system came with world-class data processing and security technology that will help merchant reduce the risks of handling cash with the same-day bank transfer capability and recent activities report sent to e-mail and via SMS. Impressively, it is also the first system that supports the loyalty point redemption of Forever Rewards and FLEXI installment plans through TapKTC Merchant mPOS. Additional features like detailed notification of purchased items will be available soon.?
?More and more merchants will benefit from our TapKTC Merchant app, especially small and medium sized retailers, and those looking for advanced, secure portable payment processing system, such as insurance agents, direct sales representatives, delivery service professionals and vendors at fairs/events. By the first quarter of 2014, we project to increase the number of these cutting edge payment processing systems to 1,000 users.?
For more information, visit www.ktc.co.th/TapKTC or www.ktc.co.th/ClickKTC, or contact KTC Phone at 0 2665 5000.