AIS ANNOUNCES SUCCESS OF 3G 2100 NETWORK EXPANSION

ข่าวเทคโนโลยี Wednesday May 7, 2014 16:28 —PRESS RELEASE LOCAL

Bangkok--7 May--AIS AIS ANNOUNCES SUCCESS OF 3G 2100 NETWORK EXPANSION REACHING NATIONWIDE COVERAGE CONFIRMED TO RENDER 3G BENEFITS TO THAI PEOPLE AT FULL COURSE AIS announces its success in AIS 3G 2100 network expansion reaching nationwide coverage, even wider coverage than existing 2G network, spending only 1 year of a complete development, launching the campaign “AIS 3G 2100, the Best 3G Network in Thailand” giving complimentary gifts to customer base of 40 million in number. Mr. Pratthana Leelapanang, Executive Vice President Marketing of Advanced Info Service (Public) Company Limited or AIS, disclosed “On May 7, 2013, AIS officially launched the commercialized AIS 3G 2100 and was committed to expanding to cover the demand areas as soon as possible. Today we celebrate the 1st anniversary of service and are pleased to announce that now the AIS 3G 2100 network has covered nationwide throughout Thailand, considered wider than the 2G network which was also accepted for highest coverage.” “Throughout the past 1 year, AIS staff has been dedicated to developing service to ensure satisfaction from AIS 3G 2100 for customers. We have spent over 60 billion Baht investment budget (20 billion Baht in 2013 and 40 billion Baht in 2014) for network expansion to serve AIS 3G 2100 customers, currently 26 million in number and become the only Operator to employ the national 2100 MHz frequency in creating benefits for Thai people as set forth as primary goal by NBTC and the only Operator to roll out network to reach nationwide coverage within 1 year, which is 3 years ahead of plan required by NBTC.” “As our network is readily available today, we wish to communicate our success with the concept AIS 3G 2100, the Best 3G Network in Thailand, following our mission accomplished as set in 2013 that we would ensure best quality of AIS 3G 2100 network, just like we did for our 2G network which was noted for the best network.” Pratthana added “We utilize the 2100 MHz frequency obtained from the 15 MHz bidding to develop service for best quality incorporating density of base station, using the innovative Small Cells to fill the gap in each area, installing device to support maximum speed of 42 Mbps everywhere around the country, delivering HD Voice quality for applicable Smartphones and, importantly, the single frequency to secure reliability, better than simultaneous use of multiple frequencies. Lately AIS 3G 2100 Base Station is functioning at 17,000 spots and will be continued to expand to the uncovered areas and enhance capacity for Data use in the covered areas. The concept AIS 3G 2100, the Best 3G Network in Thailand needs to address to customers that 1. AIS 3G 2100, Best Performance, Always Connected by Single Frequency The 2100 MHz frequency is identified as universal standard, generally accepted from around the world for 3G applications, supported by most communication device, proved to deliver smooth and continued voice and data use as a result of no frequency switching, just like a single large traffic lane with no lane changing. AIS customers lay assured of smooth and continued uses. 2. AIS 3G 2100, the Best Performance, Even in the Densely Used Areas The installation of Small Cell and Pico Cell in the densely used indoor and outdoor areas such as markets, shopping malls, community malls and sport arenas enables the heavy uses of each mode at full efficiency. 3. AIS 3G 2100, Best Performance, Penetrating Condominiums and High-rise Buildings The installation design with technique specific to building types, especially complexes, condominiums and high-rise buildings, which have been implemented to cover residence areas as well as the addition of signal receptions in each location, results in unparalleled quality for the uses in buildings and condominiums in Bangkok and upcountry. 4. AIS 3G 2100, Best Performance with Coverage in Every Province, Throughout Thailand The AIS 3G 2100 network has reached 95% of populated areas in Thailand, functioned by over 17,000 base stations, covering prime locations indoor and outdoor, major cities, residences, main roads, express ways, motorways, department stores and tourist destinations countrywide such as Tee-Lor-Su waterfall, Chanadai Cliff, Huay Nam Dang National Park, Poo Chee Fah, Doi Khun Tan and the sea area including Thai Gulf and Andaman such as Similan Island, Lee Pae Island and Ngai Island. Pratthana stressed “Our mission from now on is to tailor benefits from AIS 3G 2100 Network in meeting customer demand, source quality and value smartphones for customers to choose from, for example, AIS 3G Super Combo Black Series, develop package for Social Networkers, such as Facebook SIM, accommodate the purchase of Application by auto debit from AIS account, such as the cooperation with Google to grant special privilege to AIS 3G 2100 customers to enjoy double specials. To thank AIS 3G 2100 customers, we give the surprising gifts to 42 million AIS customers only on May 8, 2014 from 9.00 a.m. to 12.00 a.m., simply by pressing *003# and calling for free to win the gifts including iPhone 5s, Samsung Galaxy S5, iPad Mini, 1GB data package, Cool Applications to upload smash songs, hit movies, unlimited books and additional privileges (limited supplies) such as movie tickets at Major Cineplex, dining at Mister Donut and Black Canyon. Pratthana concluded “Besides further development of 3G network to maintain best quality, we are tasked to leverage on 3G technology in order to support AIS customers and Thai people in living their daily life with helping hands, as well as sourcing the new 4G technology to provide for you accordingly. This is the commitment from all AIS people.”

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