Bangkok--26 Jun--4D Communications
Exclusive state-of-the-art sewing, quilting and embroidery machine combines creativity and technology with a touch of Hello Kitty
In Conjunction with Opening of New Branch of “PINNSHOP in the D.I.Y. Studio Shop” Format
Brother, the world leader in sewing machine products has catered to the interests of the “Hello Kitty” fan club, as well as those who love sewing and are inspired to create sewn works, with the unveiling of 2 special Hello Kitty limited edition models of a sewing machine, including models NV980K and GS2786K. Brother has received an authentic license from Sanrio in Hong Kong for Hello Kitty fans to choose up to 54 cute Hello Kitty embroidery designs in the NV980K model. Even more special, when customers purchase the special Hello Kitty home sewing machine in any model, they will receive a sewing machine mat and cover in a Hello Kitty design. This exclusivity can only be accessed with a Brother sewing machine. Also, the product launch is held with the opening of the lastest branch of PINNSHOP on floor G of the Shoppes, Grand Rama 9.
Mr.Tomoyuki Fujimoto, Managing Director, Brother Commercial (Thailand) Limited, remarked, “Brother home sewing machines are known to deliver efficient, professional-level performance. We are continuously developing the machines to encompass technology that consciously addresses our customers’ various needs, including creative logical sewing formats, diverse cutting and sewing patterns, and unique new embroidery. Brother thus created a design for and produced the Hello Kitty home sewingmachine, which has an authentic license granted to Brother from Sanrio Hong Kong. This product fully adds happiness to the world of sewing creations, from the NV980K model that includes 54 variations of cute Hello Kitty motifs to the GS2780K model, which is an electric home sewing machine with the Hello Kitty graphic printed on its body. In addition, Brother customers can rest assured in the quality of these products, as they have been designed under the quality and latest innovation standards of the Brother Product development unit in Japan.
“Brother hopes that the 2 models of the Hello Kitty home sewing machine can meet every need for those who love sewing and embroidery, allowing them to create their unique designs. Also, we hope that the fresh cuteness of Hello Kitty that Brother is bringing to customers on this occasion provides a kind of inspiration to a new generation of beginner sewers and embroiderers until they embark on becoming masters of the craft in the future,” Mr.Fujimoto said.
Designed for all skill levels
The Hello Kitty NV980K model of home sewing machine is considered to be a product that has been designed for those who like sewing and embroidery work. The NV980K is also lightweight and portable, allowing Hello Kitty fans and sewing enthusiasts to bring the machine to classes, travels or family gatherings. Its distinguishing features include an automatic computerized sewing and embroidery system for more modern and stylish living, with a compact embroidery area of 100x100 millimeters and up to 250 patterns. This includes 54 licensed Hello Kitty motifs, 70 in-machine designs and 126 additional designs on a CD. Also, the machine includes ample workspace for a variety of creations.
The GS2786K is a classic home sewing machine with a wide range of stitch designs and exclusive Hello Kitty patterns to add more fun and creativity to traditional dressmaking with Hello Kitty printed on its body. Also, its compact size and light weight allow it to be moved conveniently. Thus, everyone who love sewing can bring it anywhere, including school, on their travels, or on leisure family activities. Even more special, customers who purchase either model of Hello Kitty NV980K or GS2786K will receive a special sewing machine mat and cover in Hello Kitty design.
The 2 models of the Limited Edition Hello Kitty home sewing machines of Brother are available from today at every branch of PINNSHOP throughout the country. For more information on the new Brother Hello Kitty home sewing machines, please contact Brother Contact Center 02-665-7777, visiting www.brother.co.th, or clicking on www.facebook.com/brothersewingclub.com
Dr. Bussaya Tejasen, Managing Director of Art and Technology Co., Ltd. and Owner of PINNSHOP, spoke about the new branch opening of PINNSHOP, saying, “The new branch of PINNSHOP on floor G at the Shoppes, Grand Rama 9 is more distinctive than other branches. As it has been designed in a Studio Shop atmosphere that brings together a variety of workshop activities, including sewing and embroidery with Brother home sewing machines. Interested participants do not need to have any prior experience because all activities in this event can help you understand how home sewing machines work and how to start using them with confidence. We hold workshops every day in a casual, relaxed setting, as if you were working at your own home studio. Here, you can also browse our cute products and equipment, and delight in D.I.Y. materials from all over the world. In addition, get updated on DIY trends and see the Gallery Inspiration Remake for more outstanding creations. This branch of PINNSHOP also serves as a comprehensive Brother home sewing machine service center. You can try both Brother home sewing and embroidery machines. Moreover, if you encounter any problems, you can bring your machine for a diagnosis. For more information about PINNSHOP, please visit https://pinnevent.appspot.com/ or https://www.facebook.com/SewingRemaker