Bangkok--8 Jul--Krungthai-AXA Life Insurance
Saifon Kongsawat, Chief Marketing Officer of Krungthai-AXA Life Insurance PCL; revealed that the company has recently launched multiple claim critical illness insurance, i-Care The new innovative health plan that caters to all customer needs, targeting established family segment.
i-Care offers a twofold advantage in one plan, both life protection and critical illness shield with coverage up to 100 critical illnesses, allowing claims of up to 500% of sum assured. An extra 100% is given to children aged 1 month to 18 years old, totaling 600% of sum assured claim or maximum of 23 times. Upon first-time diagnosis of a critical illness at severe stage, the insured are entitled to free coverage up until 85 years of age. In addition, family discount on premium is given if more than 2 family members purchase i-Care at the same time.
i-Care belongs to health & protection product family from the i-Series that Krungthai-AXA is currently developing in responding to the evolving needs of the customers. The company launched earlier “ i-SAVE”; a saving plan, and “i-Protect”; a protection plan. More new products are coming around the corner soon.
To increase brand awareness, intention to buy and brand consideration along with the introduction of new product “i-Care”, AXA Group has supported an advertising investment to promote brand and product through high impact media including TV, Prints, Out of Home, Digital media and also Online. New advertising campaign called “Blanket” has started on air since 5 July onwards.
For those who interestsinnewly multiple claim critical illness “i-Care”, you can purchase this new product from our agents at our General Offices, or at Krungthai Bank nationwide. For more information, please contact call center at 0-2689-4800 or ww.krungthai-axa.co.th.