กรุงเทพฯ--8 ส.ค.--Aziam Burson-Marsteller
Tiger Beer announced the launch of Tiger Translate Coaster Pack, marking the first time an innovative 4-can pack with an exclusive design created by a world-class Thai artist is available in the market. The four cans are contained in a modern box that comes equipped with push & pop coasters to perfectly meet the needs of modern lifestyles.
According to Natdanai Patamakome, Senior Brand Manager, Tiger & Cheers, "To reinforce the unique features of the Tiger brand, which include creativity, boldness and accessibility, we developed the Tiger Translate Coaster Pack that represents a revolutionary new 4-can package design. This new package is an ideal combination of art, product identity as well as functionality as it integrates four push & pop coasters for customers to entertain themselves in style anywhere during this rainy season."
Tiger Translate Coaster Pack is beautifully decorated with the Sawasdee Bangkok design that integrates the unique features of Thailand’s capital, including Tuk-Tuks, big city traffic and the vitality of the urban masses into an innovative modernistic graphic illustration that was rendered by Jackrit Anantakul, a highly acclaimed graphic designer who has displayed his work across Europe and Asia. Jackrit was selected to join the Tiger Translate campaign last year and he is the founder of Design Reform Council, a world-class design studio. His outstanding performance is in harmony with Tiger Translate's commitment to provide highly recognized artists with a diverse range of platforms to showcase their creations in a highly contemporary fashion.
Enjoy this refreshing trend with the innovative Tiger Translate Coaster Pack with four 330ml cans. It is available today at Big C, Max Value, Tops, Foodland and Tesco Lotus nationwide while stocks last.