Bangkok--4 Aug--MasterMind Communications
VGI, Thailand's leading provider of lifestyle media solutions, announced an operating revenue figure of THB 499 million for the first quarter of 2015/16, and highlighted year-over-year 5%, The management stressed their commitment to continuing the negotiation efforts to secure new advertising space.
Mrs Suparanan Tanviruch, Chief Financial Officer of VGI Global Media Public Company Limited, or VGI, revealed the company's operating results for the first quarter (1 April – 30 June) of 2015/16, highlighting an operating revenue (exclusive of revenue from the modern trade segment) of THB 499 million, an increase by THB 13 million, or 3%, from THB 486 million in the previous quarter, or THB 23 million, or 5%, as well as an increase in net profit from 34% to 44% due to the firm's decision to abandon the low-margin modern trade segment.
Mass transit - advertising media and retail space at the BTS skytrain stations - remains VGI's core segment, continuing to be the reliable source of strong growths, weathering the current economic storm. The segment contributes 81% to VGI's total revenue.
The officer tower segment records a 29% year-over-year rise, thanks to a successful increase in the number of operating office towers from 75 to 103 in late 2014 and the price increases in early 2015.
Mr Marut Arthakaivalvatee, Executive Director and Chief Executive Officer, noted that VGI is seeking partners to expand its advertising media network. Most recently, he added, Midas Global Media, one of its affiliates, a top player in the LED screen industry, has installed LED screens at clock towers in 10 provincial city centres and started commercialising the advertising space there last month.