Bangkok--20 Oct--
HAMBURGER has been to go-to guide for trendy men and women for over a decade. To celebrate its 14th anniversary, HAMBURGER is re-launching as a weekly free-copy magazine. The new look will be launched at "HAMBURGER 14th ANNIVERSARY" which also includes the announcement of "HAMBURGER ICON AWARDS 2015", in which life icons in various fields will be presented with an award. The event takes place on October 16 at G floor, Quartier Avenue, The EmQuartier.
The celebration, which is also the launch of HAMBURGER's big transition from a monthly for-sale magazine to a weekly free-copy magazine. Four new HAMBURGER Social Editors -Suriyon Sriorathaikul, Korn Narongdej, Chulaluck Piyasombatkul and Ploy Donavanik - will also be introduced in this event, and they will share their life experiences with the readers. The event concludes with a fun party featuring Lipta, V Violet, Pae Arak, Cocktail, 25 Hours and Slot Machine.
Jermsiri Luangsupporn, editor-in-chief of HAMBURGER magazine, talked about the celebration of the magazine's 14th anniversary that HAMBURGER has presented the latest updates in the Thai entertainment industry, including film, music, radio, and television. The final monthly edition was in September. He talked about this important milestone, "In October, HAMBURGER reaches its 14th anniversary. We are committed to making this magazine better. Admittedly, the media today must keep things fresh and relevant to keep up with the fast changing world. This is why we're changing HAMBURGER to meet the lifestyle of our readers. From a monthly magazine, we are going weekly, and it will be a free-copy magazine, distributed every Wednesday starting October 14."
"We see the opportunities in this change. Our readers won't have to pay for it, and it will be delivered to them. The contents will continue to be fun, but we're expanding our readership. Meanwhile, the change allows us to work more flexibly. We can keep up with the changes in the society, so we can be a Thai magazine that gives the latest updates on fashion, beauty, and lifestyle, to meet the needs of the readers who are constantly evolving. We also make our columns shorter and more concise, but still as fun and informative as ever. The fashion cover will be the talk of the town every week."
To reaffirm this direction, HAMBURGER is presenting HAMBURGER ICON AWARDS 2015 to lifestyle icons who are good examples for the new generation.
STYLE IS MATTER
Someone who has an outstanding style which is widely recognized. Someone who sees the happiness of dressing up, and reflects the change in art and fashion.
LIVING CREATIVELY
Someone who lives life creatively and enjoys life to the fullest. It could be any activity, any minute of the day. This includes taste, passion, and even obsession, mixed beautifully with work. Love what you do, do what you love!
BETTER TOGETHER
Being married means sharing everything with your significant other. The right attitude towards marriage is an important tool that keeps people together. It can change your life and make your married life blissful, and happiness is very important in a marriage.
SOCIAL MEDIA INFLUENCER
Social network has become a parallel world, a virtual world that we visit to share information, express ideas, and be ourselves. New online celebrities and net idols emerge every day, but how many are influential enough to impact the society?
LIFE GOES STRONG
People today are more interested in their health than ever. It is no longer enough to be successful, pretty, and rich – health is the real thing.
ECO LIVING
The world we're living in is getting weaker and weaker. Undeniably, every action in our life damages the environment. Over the past decade, there have been many environment campaigns, but the real change comes from living an eco-friendly life. Having a positive attitude towards the environment is important. It is quite simple – start from yourself, and inspire others.
BEST BUDDY
Working as a team isn't easy. It takes the right chemistry to make things run smoothly in a group of people.
THE HEARTTHROB
Being the public darling overnight does not happen to everyone. It takes the right timing and the right skills. THE HEARTTHROB is the most outstanding person with great accomplishments, who has worked hard to be in the limelight and in the heart of the people.
HAMBURGER THIS IS IT
Everything is so fast these days, and it's easy to lose yourself, your ideas, your beliefs, and your passion. In the entertainment world, people push you in various directions, but your inner self is what makes you remain successful.
POP ICON
To be a 'POP ICON', you have to be simple yet outstanding. You must be special, yet approachable. Your attitude must be positive, and the way you carry yourself, take care of your health, exercise your charm, and never stop improving matter. Sometimes you have to leave your personal life behind for the greater good.
LIFE COACH
Not everyone can lead. In any office, a good leader must possess a certain energy and attitude that make people accept and recognize that person. LIFE COACH is someone who is a role model, who encourages others to learn and follow, so that they can create their own success in the future.
New columns in free-copy HAMBURGER include HAM Editor's Talk, HAM Hard Disk about entertainment news in Thailand and overseas, HAM Beauty about the latest beauty and grooming trends for men and women, HAM Style about fashion and style, HAM Style Insider about the latest in the fashion world, HAM in Review about music, movies, shows, and books, HAM Business Talk about business and inspiration, HAM Flash about hot events, HAM Hang Outs about chic hangout spots, HAM Horoscope about future predictions, and HAM Camera roll about an inspiring picture from famous faces.
HAMBURGER fans must not miss the new look of the magazine. The free-copy magazine comes out every Wednesday at 5pm at BTS stations and other distribution points. Get more info at HAMBURGER Facebook, IG, Twitter and read online website at www.hamburger-magazine.com.