Bangkok--13 May--Thai Optical Group
TOG reveals its performance of 73% growth from total revenue at 523.33 MB resulting from continuous sales volume in premium Lens product, especially a market in the United States of America. In addition, a new factory will be ready to run the production in order to invade AEC market in the 4th quarter after successfully penetrated in Europe, the United States of America, Australia, and Asia Pacific market.
Mr.Torn Pracharktam, Managing Director of Thai Optical Group Public Company Limited or TOG, the leader and the largest optical Lens production and distribution in Thailand and the international independent Lens manufacturer, reveals the performance in the first quarter of 2016 that the Company has total revenue at 523.33 MB, which is 58.53 MB higher than the same period in the last year or equals to 12.59% growth, resulting from higher sales volume of "Value-Added Organic Lens" or premium lens. The net profit is 75.30 MB which increased 31.83 MB when comparing to the same period of the last year or equals to 73.23%. The growing rate of profit is resulted from sales volume growth of premium lens from last year and a better management system and internal control which therefore able to control production cost to be efficient. In addition, the strategies have been increased in media and advertising plan in order to support marketing and sales promotion.
"The expanding of premium lens sales volume or also called "Value-Added Organic Lens" is increasing, especially in the United States of America market, where there is the highest expansion. Also, apart from the United States of America and Europe market, the Company still also emphasize on AEC market because there is still certain proportion of need in proper Lens for various eyesight usages, which there is high sales value of this group of lens. In the past, TOG gives precedence to conduct research and develop new innovation to meet both national and international need. TOG is confident that in 2016 the Company will still continuously grow 10% according to the target," said Mr.Torn.
At present, TOG has 95% of international market share and 5% in the Country. Most of them are countries in Europe, Australia, New Zealand, the United States of America, and Asia Pacific. As for AEC market expansion, the Company has sold through joint-venture by 3 countries. TOG hold not less than 33% rate which are Malaysia, Singapore, and Vietnam, including studying and negotiation more with alliance in Indonesia, the Philippines, and Myanmar to expand purchase power in AEC market. The main product is individual Lens, which is the main production for the new factory that has production capacity more than 1 MB per year. The machine will start working in the 4th quarter in 2016. Nowadays, TOG has total Lens production at 27 million pieces per year and it is expected that the production capacity in 2017 will increase to 30 million pieces per year after the machine is fully and efficiently start.
However, Mr.Torn remarked that from now on, the business plan will be carrying out as planned, especially an investment plan in order to increase capacity in Prescription Lens or Rx Lens production, which is a product earning a good profit rate at 300-350 MB and normal investment budget at 150 MB to support the Company growth that has continuous growth rate more than 10% in every years. Also, develop innovation in Lens production to satisfy consumer's lifestyle and the important thing is to develop Bio-Lens which is Eco-friendly, which is another way that will help reduce Global warming.