Bangkok--5 Jul--Siam Commercial Bank
The Program Reinforces SCB's Position as The Best Private Banking in Thailand for4 Consecutive Years; Aims to Improve Service to World-Class Standard
SCB PRIVATE BANKING introduced "SCB Wealth Academy" for the first time in Thailand, reinforcing its position as The Best Private Bank in Thailand for 4 consecutive years. Launched to cope with its growth and how the industry shifted into the 4th era, the academy aimed to improve quality of its wealth management services to world-class standard, thanks to partnership with Wealth Management Institute ("WMI"). Its flagship programme, the Master of Science in Wealth Management, is currently ranked 1st in Asia and 3rd globally by the Financial Times in its Masters in Finance Post-Experience ranking for2016. Strengthening SCB leading position with Chief Investment Officer (CIO) office, managing assets for High Net Worth clients at SCB will be surely raised to the next level. And together with the launch of SCB Wealth Academy, SCB set to expand its private bankers and First RM team and opened for application at
[email protected] from now until July 10, 2016.
Miss Lalitphat Toranavikrai, EVP, Private Banking Relationship Management Division, Wealth Management, Siam Commercial Bank said "We are delighted and proud to be awarded as The Best Private Banking in Thailand for 4 consecutive years*. And to raise our service to the next level through "It's a Matter of Trust" philosophy as well as to cope with our huge growth over the past year for which we are now serving more than 7,000 SCB PRIVATE BANKING families and more than 30,000 SCB FIRST members, covering more than 800 billion baht with of total assets under management, we are, today, introducing "SCB Wealth Academy" program. The program aims to strengthen the standard of our service and especially our team of wealth relationship managers. Basically, the team is the key to our past success but we do not just stop there but continue to progress and improve our work to be even better for our clients."
"SCB comes up with SCB Wealth Academy program through collaboration with Wealth Management Institute (WMI). WMI's flagship program is Asia's no.1 and is among top 3 in the world and its accredited wealth management programs are recognized and used by leading financial institutions. SCB used to send our team of private bankers to train there before and we were the first bank in Thailand to do just that. This program aims to make our team to be the best private banking team for clients from giving strong advice on asset management and keep clients updated on rapid change in finance market to solving investment problem as needed. It is how we do it in 'only the best can serve the best' way that we really strive to be the best for our clients, as show in recent survey that 83%** of customers chose SCB PRIVATE BANKING service as they entrusted SCB private bankers and their quality of service," added Miss Lalitphat.
Ms. Foo Mee Har, Chief Executive Officer of Wealth Management Institute, discussed the partnership between the institute and SCB, "We are deeply encouraged by SCB's commitment to invest in the development of talent and capabilities to deliver a set of world class wealth management and private banking services. SCB leverages WMI's comprehensive international wealth management curriculum designed in collaboration with leading international Private Banks and industry experts, fully accredited by Institute of Banking and Finance as well as leading Singapore universities. The structure of our partnership is such that SCB is enabled to be self-sustainable to deliver training to scale their wealth management business, and at the same time receive continuous access to international practices and developments in Private Banking. Private banking and wealth management will continue to be a key pillar of growth for many countries in the region, including Thailand. And this industry is built on the foundation of talented human capital. To sustain this trajectory, we need to invest in top-quality wealth managers, who are committed to a lifetime of continuous learning and mastery of the science of wealth management."
"Apart from introducing SCB Wealth Academy program, SCB has also expanded our Investment Intelligence Center (IIC) and now call it Chief Investment Office (CIO). CIO is like a knowledge source for investment strategy management with hourly updated information prepared for wealth relationship managers to best answer to investment needs of their clients. No matter what goal or risk their SCB PRIVATE BANKING and SCB FIRST clients might have, they can rely on us at all time as CIO will also design a systematic investment roadmap for them. We are confident that with the program and a series of training courses we come up with for our wealth relationship managers, they would become a better partner for their clients and make their clients feel confident in their best ability," added Miss Lalitphat.
Anyone who is interested in joining wealth relationship managing team with SCB to gain more knowledge and skill in personal asset management and consulting as well as a great career path to be top-level executive at SCB in the future, you can apply online at
[email protected] from now until July 10, 2016.
*from The Banker magazine, Euromoney magazine and The Asset magazine. Euromoney and The Asset magazines were the ones who awarded SCB PRIVATE BANKING with the award for 4 consecutive years.
**From a survey on wealth and private banking industry in 2014