Bangkok--31 May--Apollo Tyres
Five sizes added to the dual branded tyre to best serve superior design customers
From left to right : Bryan Robson, Manchester United striker (from 1981-1994), Shubhro Ghosh, Group Head - AMA (ASEAN, Middle-East & Africa) Apollo Tyres Ltd, and Mikael Silvestre, Manchester United defender (from 1999-2008) posing with the dual branded tyres
Apollo Tyres' successful global association with Manchester United Football Club was on display at the brand awareness campaign, where 5 addtional market sizes were introduced for the dual branded Apollo-Manchester United tyres. These efforts will present more choices in Apollo's high quality tyres featuring superior designs, especially for Red Army fans in Thailand, which was experienced first at the #ILOVEUNITED Party at Centralworld recently, joined by two Manchester United legends.
Shubhro Ghosh, Group Head - AMA (ASEAN, Middle-East & Africa) Apollo Tyres Ltd said "The introduction of the 5 new Apollo-Manchester United tyres sizes is a major milestone in highlighting the success of the limited edition 15" tyres which were lanched at the end 2015, and has received very positive feedback from the customers. The unique superior design with Apollo and Manchester United logos on the tyre sidewall, together with the tyres' absolute performance and control, makes every journey quieter, and facilitates superior handling on dry and wet surfaces. Increased demand for expanding the range, to align with more car models, has driven us to introduce more exceptional quality products for Thai consumers."
"We are delighted to fullfil our customer's needs, especially for Manchester United fans in Thailand, with the launch of this brand awareness campaign to broaden our customer base and to be the premier 'top of mind' brand. Apollo Tyres is now adding 5 more market sizes from 15-18 inches. Customers who are interested can contact Apollo authorised dealers nationwide" added Mr Ghosh.
The Apollo-Manchester United Tyre is now avaiable in 5 sizes; 195 55 R15 , 205 55 R16 , 215 55 R17 , 245 45 R18 , 265 65 R17. And the previous size 195 65 R15.