กรุงเทพฯ--20 มิ.ย.--Hill+Knowlton Strategies
BERTOLLI, Thailand's top-selling olive oil brand, has recieved the highly coveted Italian Quality Award 2018, for its third consecutive year. The Quality Award is currently the only award of its kind in Italy, one of the international birthplaces of Olive oil, whereby consumers award different consumer products based off blind sensory tasting.
"With 153 years of experience, this win reaffirms Bertolli's quality for our consumers showing why we remain the leading Olive oil brand in Thailand. Our expertise is unparalleled and we are commited to delighting our consumers with high quality products," says Mr. Alberto Perez Martin, Head of Bertolli Thailand and Asia, the leading Olive oil brand in Thailand.
Testing for the award is conducted amongst 300 Italian consumers, and conducted 'blind', meaning the consumer judging group have no knowledge of the participating brands. Judging is based on multiple sensory criterias such as flavor, appearance, consistency, and smell of the Olive oil.
"Understanding our consumer's unique taste profiles allows us to develop award-winning olive oils," says Mr. Perez Martin. "The award win is a testament to Bertolli's committment to delivering the highest quality to our consumers in Thailand and around the world."
About Bertolli
The world's number one olive oil brand, Bertolli was founded in the small Tuscan town of Lucca, Italy. For 150 years, the Bertolli name has been synonymous with Italian and international cooking and eating. At the heart of the Bertolli brand is a commitment to quality, dedication to leveraging the natural goodness of ingredients and a tradition of providing outstanding and flavorful olive oils to Thailand and the world. For more information, please visit https://www.facebook.com/BertolliTH/.