Bangkok--29 Oct--Technicalbiomed
Obstetrics&Gynecology segments preparing Thailand, as a hub of Asian aesthetic and beauty. Company is expanding the channels for its new sale models to easily reach the target group. Expecting the revenue to reach 100 million baht and the growth rate not lower than 10%. and rank in top 3 for the most successful medical device company in Thailand.
Mr.Warut Suttinan, managing director of Technicalbiomed Co., Ltd., the importer and distributor of aesthetic medical device in Thailand, said "Thailand is now recognized as a hub of Asian Beauty.
The aesthetic market both in innovation and cosmeceuticals are growing . In 2017, the medical devices market has a total value more than 1,600 million baht, and also increase not less than 6% in 2018. Each year , many foreigners came to Thailand for receiving service as a consequence aesthetic market in Thailand growth rate is continuingly rising."
"The definition of aesthetic in the future will shift from taking only of the external appearance towards an overall health- conscious, focusing on the restoration of inner health and overall wellbeing. The drifting is already happening. You can notice that many clinics has started to make some change in their service offers over the past few years ; for example, hair transplants, feminine health, snoring solutions and stem-cell therapy. These services are very popular in the United States and Europe. Though, Thailand is still in an early state of the game, these services still projects the market trend in Thailand that soon these innovations would play an important role in our everyday life" he added
According to Mr. Warut, Technicalbiomed has been utilized the direct sales model through clinics and hospitals in the past. It is very important to have a qualified physician to test the device in order to work with Thai peoples' skin types before presenting the products to our customers. Meanwhile, the cosmetics brand (Dermo28) also has been receiving a good feedback and begins to expand its market by targeting elite spas and the hotel chains. The growth rate is around 10% per year and expect that the total sales of this year is around 100 million baht and the growth rate is not less than 10% with approximately 7% market share while the market leader owned approximately 17% of the share. There are many subsegments in th due to numbers of products variety,
Moreover, the company has started to expand the market to plastic surgery segments in liposuction and Fat Graft including hair transplant and gynecologist. It also planning to extend its distribution via digital platform; by adding its new business models, with this different approach the company expected to increase brand awareness and accessibility among our target clients together with offering a service that aim to achieve total customers' satisfaction.
"We continue to participate in overseas conferences gaining knowledge for any new innovation and study feasibility and trends for Thailand market. The innovation we have chosen will need to be recognized globally from a reliable manufacturer as well as having solid clinical researchs to guarantee the results. After consulting with a specialist, if the results are satisfactory, then we select it", said Mr. Warut. The focused market would still be the aesthetic medical device for both hospitals and clinics.
In 2019 the Company will focus on providing better services to customers especially the post-sale services and maintenance as well as expanding to the new market in order to meet needs of the customers. Company target to rank in top 3 for the most successful medical device company in Thailand.
"This year we have worked on improving our infrastructure and re-implemented managing systems together with utilizing ISO 9001 Version 2015 to our organization model. The company will also relocated to accommodate this change "said Mr. Warut.
According to him, Technicalbiomed Co., Ltd. is an importer and distributor of cosmetic and medical aesthetic devices in Thailand. Starting with only one product brand and had fewer than 10 employees at the beginning however now it has more than 60 employees and a total of 6 world-renowned brands in hands.
The products are divided into 2 categories as follows. First, medical aesthetic device which classified by instruction and maintenance that can separate to three sub types, laser devices (Asclepion, Cynosure), other medical devices (Venus Concept, Pollogen) and medical devices in the surgical group (Human med). Second, health care products in cosmetic line for health and skin problems (Dermo28)