Economy News Thursday December 1, 2022 11:02 —PRESS RELEASE LOCAL


Friday 25th November marks the opening of the second H&M HOME Concept store in Thailand, this time in Siam Paragon, Bangkok. Presenting a glossy interior and lifestyle destination with a full assortment offer, the new Bangkok Concept store is spread across 826 square metres and holds all H&M HOME collections - perfect for adding modern and contemporary design to all home spaces.

The warm and welcoming atmosphere of boutique hotels have served as the main inspiration for the Siam Paragon, Bangkok H&M HOME Concept store. Here, each H&M HOME concept has its own character and environment to provide the most inspirational store experience for all customers - from living room, bedroom, bathroom to the children's room.

"H&M HOME is very pleased to announce the launch of our second H&M HOME Concept store in Thailand and this time in Siam Paragon, Bangkok. Bangkok is truly a vibrant and international city and we are very excited to invite local as well as international customers to get immersed in our H&M HOME universe where they can find modern, affordable and quality design just in time for the Holiday season. We look forward to welcoming you all this November." says Ida Lindahl, General Manager at H&M HOME.

The new Siam Paragon concept store presents a interiors and design universe with collections and interior pieces for all spaces and customers. Here you will find the perfect touches for the living room - from furniture, lighting to details as vases and candles. For the bedroom, a vast variety of bedlinen and other accessories, lovely pieces for bathrooms including towels and robes. The kitchen and dining areas offer everything from classic tableware, napkins, glasses to trays. Finally, the children room's hold everything you need from baby upwards. Soft toys, bedlinen to pieces like rugs as well as cute and clever storage - and much more for all rooms and spaces. In addition, the store will feature an in house flower shop, which offers seasonal flowers in small bunches of stems, allowing you to mix your own bouquet to match your personal style. Fulfilling a lifestyle experience with D'ark Cafe, a chic and iconic Bangkok casual restaurant and meeting-spot. Offering freshly roasted speciality coffee and mouth-watering sweet bites, it is buzzing with conversation - and the hum of the espresso machine - from morning to night. Customers can enjoy the special offers in-store for the opening day.

Permanent services include home delivery for purchases that meet conditions, the H&M HOME monogram service where customers can get their favorite pieces personalized for a unique touch and an in-house florist service from Bunchery, allowing customers to create their own bouquets with seasonal flowers.

Welcome HOME, Siam Paragon, Bangkok!

Store address: Siam Paragon, 2nd Floor, 991 Rama 1 Road, Pathumwan Bangkok 10330, Thailand
Store area: 826 m2.
Opening hours: MON-SUN 10.00 - 22.00

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