Bangkok--Jul 13--Ogilvy Public Relations Worldwide
'Breeze Excel Maximum Clean Formula' to auction T-shirts of five Man Utd soccer superstars to raise funds for the Association of the Disabled of Thailand
'Breeze Excel Maximum Clean Formula' by Unilever Thai Holdings Limited will bring T-shirts of five superstars of the Manchester United soccer team on auction to raise funds for the Association of the Disabled of Thailand and to mark the relaunch of the Breeze Excel Maximum Clean Formula with greater cleaning power
Ms. Suthipa Panyamahasup, Product Group Manager - Breeze, Unilever Thai Holdings Limited, said that Thai soccer fans are very excited about this historic soccer match between the national Thai team and Manchester United team. Breeze Excel views that the public interest in this soccer match offers a lot of opportunities for many people and the Thai society. Breeze Excel, therefore, turns this opportunity into real benefits to the Thai society.
"At the auction, we will raise funds for the Association of the Disabled of Thailand which plays a very active role in supporting and encouraging the development of the disabled through sports. We have already seen the association's success in several international sports events for the disabled. With our commitment to quality of life of Thai consumers, Breeze Excel Maximum Clean Formula is pleased to create an opportunity for Thai consumers to help the disabled while having an opportunity to own T-shirts of the leading soccer players of the Manchester United team," Suthipa said.
As the detergent used at the historic soccer match between the national Thai and Manchester United teams, Breeze Excel Maximum Clean will organise the auction at Indoor Stadium Hua Mark after the historic match. Union Auction Co., Ltd. was invited to conduct the auction starting from 6.00 pm.
Breeze Excel has requested all the players including David Beckham, Roy Keane, Ryan Giggs, Andy Cole, J. Stam, Paul Scholes, O. Solskjaer, B. Barthez, D. Yorke and N. Butt. T-shirts of five of these famous players will be auctioned at the event. Winners of the auction will receive the T-shirt with signature and a certificate. For auction participation, contact Union Auction or click to www.time2drive.com, www.yamyai.com, www.cheerthai.com and www.siamsport.co.th.
After the auction, Breeze Excel Maximum Clean Formula will also arrange fun games and activities where participants will have chances to win many valuable prizes.
The auction is a part of the relaunch of Breeze Excel Maximum Clean Formula that can clean all stains even ink stain. The relaunched product comes in attractive aluminium effect packaging. Apart from the auction, there will be TV commercials to support the relaunch.
Unilever is the leader in Thai detergent market. It has a range of innovative and high quality products for every group of consumers. The leading detergent brands under Unilever's umbrella are Breeze, Omo and Surf. Breeze also has seven products in line, namely Breeze Power, Breeze Excel, Breeze Colour, Breeze Matic and Breeze Ultra. Breeze Excel, the latest member of the Breeze family, is Thailand's first concentrated detergent in tablet form. In addition to the detergent, Unilever also produces Comfort fabric softener.
Issued on behalf of : Unilever Thai Holdings Limited
For further information : Punchama Chatchen
Ogilvy Public Relations Worldwide Limited
Tel. 632-8300-7 End
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