Bangkok--Oct 14--True Corporation
True, in collaboration with Visa International, invests 40 million baht providing “Auto Debit”, the new payment service facilitating subscribers with one single payment. The Auto Debit has been designed to serve customers in a new way of life style of which subscribers can pay for services with the Visa card with no limit.
A convenient subscription has been available from now on through three major channels, together with rewards and privileges offering.
According to Chitchai Nantapat, Managing Director- Home/Consumer Solutions & High Speed Access, True Corporation Public Company Limited, as the total solution provider in Thailand, True has provided a variety of services including fixed line telephone, WE PCT, hi-speed Internet, Click Internet, Easy Internet, Orange mobile phone, as well as UBC. There are a great deal of clients who subscribe more than one service, each month they thus receive more than one service billing statements. To facilitate the clients with highest satisfaction, True has teamed up with Visa International offering Auto Debit that allows the subscribers to deal the payment service automatically with Visa card.
“The collaboration with the strong financial partner Visa who takes care of more than 4 million customers base in Thailand will enable the company to better facilitate True subscribers of fixed line service, WE PCT, True Internet, Orange, and UBC throughout the country. The Visa cardholders will be able to do automatic payment and enquire into their monthly expense. They can save cost and time as they need not to deal with a payment service by themselves,” Mr, Chitchai said.
Visa International, Country Manager for Thailand, Mr. Somboon Krobteeranon said, “With the ‘Auto Debit’ program, Visa is providing True with its first comprehensive monthly payment service for all True services including telecommunications, cable TV, as well as Internet. The partnership with True is in line with the Visa’s strategy to develop services that meet emerging needs from the changed lifestyle of the new generation.”
“Growth in the use of automatic debit services for recurring payments has skyrocketed. In the twelve months between July 2003 and June 2004, Visa card sales volume for recurring payments has grown by 200%, showing how consumers really do appreciate the convenience and efficiency of auto debit services,” he added.
Supoj Mahapan, Deputy Director of Treasury Operations , True Corporation Public Company Limited, notes that the Auto Debit service mainly focuses on convenience for customers. Enrollment can be simply done via any of three channels, visit the web site www.truecorp.co.th , www.trueinternet.co.th , www.orange.co.th and www.ubctv.com or TRUE call center at 0-2900-9000 , ORANGE call center at 1331 and UBC call center at 0-2271-7171 or fill in an application form and leave it at the drop box of True Shop , Orange Shop or mail it with free of charge
Customers who subscribe the payment service by Visa card from today to January 31, 2005 will get two privileges: a special designed shopping bag and Winnie & The Pooh T-shirt, as well as a special benefit for True services such as monthly fee discount, or additional usage with the apply condition.
Mr. Supoj adds that the company will communicate this program directly to True customers and Visa cardholders via the newsletter, billing statements of True and all Visa’s member financial institutions. With the 40 million baht of marketing communication budget, the service is targeted to achieve more than 6 million customers nationwide.
For further information, please contact: [082
] 14/10/04
Khun Pimolpan, Khun Nawanooch
02 643 9691 # 1 - 3
Khun Prapas Chornsarum
02 662 0484, 01 827 7354
Khun Chittruthai Thadseriwibool
02 662 0484, 01 613 1865 End.
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