Bangkok--Jan 14-- Aziam Burson-Marsteller
Airline completes installation of lie-flat seat on entire 747-400 fleet
Northwest Airlines today announced that its new lie-flat World Business Class seat is available on all of its flights departing from Bangkok.
“Northwest’s World Business Class customers in Bangkok can book their
reservations with the confidence of knowing that no matter what day they choose to fly, they will travel in our new business class seat,” said Sarathool Monthienvichienchai, general manager for Northwest Airlines in Thailand. “In addition, our new World Business Class seat is offered on nearly all of the connecting flights from our Tokyo hub to eight U.S. cities.”
Northwest recently completed the installation of its new World Business
Class seat -- on schedule -- on the 16 Boeing 747-400 aircraft in its fleet. In addition, the airline’s recent introduction of seven new Airbus A330-200 aircraft into its Asia/Pacific network has expanded the availability of Northwest’s new business class seat and in-flight entertainment system, which offers comforts and amenities unmatched by any other U.S. airline, and many international airlines.
In total, Northwest’s new product enhancements are now offered on a
total of 31 A330 and 747-400 aircraft in its long-haul international fleet, including the A330s used on its daily nonstops from Bangkok to its Tokyo hub.
NEW WORLD BUSINESS CLASS SEAT
World Business Class travelers enjoy an array of features available to
them on Northwest’s new seat including:
Recline. Northwest’s seat reclines 176 degrees, essentially converting to a lie-flat position, making sleep during flight far easier than in a merely partially reclined seat. At 176 degrees, Northwest’s seat reclines more than its U.S. competitors.
Length and width. At six feet, seven inches, Northwest’s new lie-flat
World Business Class seat is longer than any other business class seat in the U.S. The seat is 20.25 inches wide.
Privacy. Northwest’s seat offers customers a leather-wrapped privacy
canopy to provide a more private space.
60 inches of space between seats, a seat “pitch” providing customers with a generous amount of legroom and space.
110-volt personal computer power in every seat, eliminating the need for customers to carry cumbersome converters or multiple batteries.
Three pre-set locations on the seat control unit, including take-off/landing and flat and cradle, in addition to an infinite number of adjustments travelers can make on their own.
Cycling lumbar support, mitigating the effects of sitting for longer periods of time.
A dimmable personal snake reading light, providing softer light for reading that can be positioned closer to a book, magazine, or newspaper than overhead lighting.
A six-way adjustable headrest, eliminating the need for customers to
“construct” a headrest by arranging pillows. The headrest slides along a track that can be adjusted to travelers’ individual height.
A swivel cocktail table, furnishing travelers with a place to rest a drink without using the larger tray table.
Four seat-back storage pockets, providing Northwest World Business Class customers with four different sized pockets to store items ranging in size from eyeglasses to reading materials.
Adaptability for the comfort of taller passengers, through an extendable seat cushion that can be adjusted to provide additional support for knees and lower thighs.
STATE OF THE ART IN-FLIGHT ENTERTAINMENT SYSTEM
World Business Class also offers a fully interactive in-flight entertainment system, offering a wide variety of music, movies, short subject programs, games, shopping and in-flight information, all “on demand,” giving customers the freedom and flexibility to start, pause or stop any of these options at any time. The system also provides customers with the ability to send short text e-mail or short messaging service (SMS) messages on Northwest’s A330 fleet.
World Business Class customers will be able to view any of these
features on a 10.4 inch/26.4 centimeter video screen, 50 percent larger in size than the screens found in business class seats on other U.S. airlines, and many international airlines. The gateway to all of these features is a convenient retractable controller, making it easy to access the system from any sitting position, as opposed to stationary controllers fixed on armrests.
From Bangkok, Northwest offers daily A330-200 service to its Tokyo hub,
where travelers can make single connections to eight U.S. gateways, and additional connections to hundreds of destinations throughout the world. Northwest's service is available for sale via the Internet at www.nwa.com/th; by calling Northwest Airlines Reservations in Thailand at (66) 0 2652-1010 or through travel agencies.
NORTHWEST SERVES MORE OF ASIA, MOST SERVICE TO JAPAN
Northwest offers service to more destinations in Asia, more flights
between the U.S. and Japan, and more flights within Asia than any other U.S. airline. The airline operates a hub from Tokyo’s Narita Airport that connects the U.S. cities of Detroit, Honolulu, Los Angeles, Minneapolis/St. Paul, New York-JFK, Portland, Ore., San Francisco and Seattle to key destinations including Bangkok; Beijing; Busan, South Korea; Guam; Guangzhou, China; Hong Kong; Manila, Philippines; Nagoya, Japan; Saipan, Mariana Islands; Seoul, South Korea; Shanghai, China and Singapore. Northwest also offers nonstop service from Osaka to Detroit
and Taipei, Taiwan, and from Nagoya to Detroit, Manila, and Saipan.
Northwest Airlines is the world’s fourth largest airline with hubs at
Detroit, Minneapolis/St. Paul, Memphis, Tokyo, and Amsterdam, and approximately 1,500 daily departures. Northwest is a member of SkyTeam, a global airline alliance partnership with Aeromxico, Air France, Alitalia, Continental Airlines, CSA Czech Airlines, Delta Air Lines, KLM Royal Dutch Airlines, and Korean Air. SkyTeam offers customers one of the world’s most extensive global networks. Northwest and its travel partners serve more than 900 cities in more than 160 countries on six continents. In 2003, consumers from throughout the world recognized Northwest’s efforts to make travel easier. Northwest’s WorldPerks
program was named the most popular North American frequent flyer program by readers of TIME Asia in the 2003 TIME Readers’ Travel Choice Awards.
A 2003 J.D. Power and Associate study of airports ranked Minneapolis/St.
Paul and Detroit, home to Northwest’s two largest hubs, in second and fourth place among large domestic airports in overall customer satisfaction.
For more information pertaining to Northwest,
media inquiries can be directed to
Sribenja Semmeesook or Satida Sritunyatorn
Aziam Burson-Marsteller
Tel 0 2 252 9871
E-mail [email protected]
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