Bangkok--Feb 8--Aziam Burson-Marsteller
New Industrial Design Enhances Usability, Serviceability
DellTM has reinvented the world’s top-selling corporate desktop computers1 with a new, environmentally friendly design that improves usability and serviceability and takes an important step towards reducing lead in desktop systems.
In addition to compliance with several international environmental design standards, Dell plans to meet specifications for the European Union’s (EU) Reduction of Hazardous Substances (RoHS) directive before the July 2006 deadline. The RoHS directive requires that manufacturers of electronics products shipped in the EU eliminate or minimize several chemical compounds, including lead. The Dell OptiPlexTM GX280 chassis is designed to accommodate future RoHS compliant platforms.
Based on customer feedback, the new Dell-designed OptiPlex GX280 desktop and mini-tower chassis also incorporate new features that improve usability. The systems feature Dell DirectDetectTM, a diagnostic tool that identifies system status. Four LED indicator lights located on the front of the system help IT support personnel quickly diagnose more than 24 different hardware problems. Quick diagnosis of system issues helps reduce downtime and total cost of ownership. In addition, network, hard drive and power indicator lights are located on the front for easy reference.
“The new OptiPlex GX280 chassis is an example of Dell innovating for the good of customers and the environment,” said Mr. Anothai Wettayakorn, Country Manager, Dell Corporation (Thailand) Co., Ltd. “We have made it easier for customers to use and service the systems while maintaining quality and reliability and meeting our commitment to high environmental standards across the globe.”
The new systems allow tool-less access to internal components enabling customers to service their systems easily. Two USB ports located on the front of the system are spaced far enough apart to accommodate side-by-side installation of devices. The port access door of previous OptiPlex systems is removed making the USB ports easier to access. Enhanced tool-less features include color-coded release levers to identify, service and upgrade components including hard drives, optical drives and graphics and networking cards.
The new OptiPlex chassis design includes thermal-management enhancements using Dell HyperCoolTM technology. This provides maximum computing power with minimum fan noise and reliable operation. HyperCoolTM, used in Dell notebooks, and the integration of Intel Balanced Technology Extended (BTX) design specifications allow the systems to operate at lower temperatures. Lower internal temperatures reduce the likelihood of system failure.
The new chassis also includes- more durable power supplies that offer brown-out/blackout circuitry and line-surge protection in case of electrical irregularities. Also included is a variable speed fan that is designed to cool the power supply with less power and noise.
Technical Specifications for the OptiPlex GX280 New Chassis:
- Available in either a desktop or mini-tower form factor
- Intel PentiumTM 4 processors from 520-570, CeleronTM from 325J-335J
- 256MB-4GB2 of DDR2 400MHz or 533MHz RAM shared3 memory
- 20-250GB4 7,200 RPM SATA hard drives
- Option of Intel GMA900 graphics, ATITM RadeonTM X300 SE PCIe 64MB graphics card and ATI Radeon X300 PCIe 128MB graphics card
The starting price for the OptiPlex GX280 is 36,125 Baht. For more information on the OptiPlex GX280, please visit www.dell.com/optiplex. For high resolution images, please visit www.dell.com/photos.
About Dell
Dell Inc. (NASDAQ: DELL) is a premier provider of products and services required for customers worldwide to build their information-technology and Internet infrastructures. Company revenue for the past four quarters totaled US$47.3 billion. Dell, through its direct business model, designs, manufactures and customizes products and services to customer requirements, and offers an extensive selection of software and peripherals. Information on Dell and its products can be obtained at www.dell.com.ap or Toll free at 1800-006-007 and 02-670-7200.
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