Bangkok--Feb 9--Thanaburin
British Airways’ multi-award winning CLUB WORLD flat bed will be improved next month, so customers can enjoy an even more relaxing and comfortable flight.
The airline will enhance the flat bed with the latest cushioning technology, similar to that used in the latest premium household mattresses, to provide customers with more comfort and further ergonomic support. This is the first time such cushioning has been used in an airline seat.
The enhanced seat is part of a series of improvements to the airline’s CLUB WORLD product designed to make the travel experience even better. The changes will deliver more comfort on flights to allow the business travellers to arrive in the best possible shape ready to do business.
Customers can also take advantage of larger pillows and higher quality thicker blankets to help them sleep even better.
Passenger cabins will be refreshed with dark blue seat covers and complemented by photographs showing scenes of “Beautiful Britain” in tones of blue to create a restful and private cabin ambience.
As well as new improved menus created by the airline’s ‘culinary council’ of celebrity chefs, customers will also notice a change of presentation with crisp linen tablecloths and meals served on the finest quality Royal Doulton china. A new dining option will offer customers a more tailored service to reflect the service style of a top quality restaurant.
The new improved CLUB WORLD will be rolled out across the airlines’ longhaul fleet of aircraft during the next six months.
Martin George, the airline’s commercial director, said: “Our multi-award winning CLUB WORLD product has led the way in business class travel for several years but we look constantly at ways to make it even better.
“Last year we launched the CLUB WORLD Sleeper Service on shorter longhaul flights to maximise sleep on board and this has proved extremely popular with our customers.
We believe these improvements to our award winning CLUB WORLD flat bed will give our customers an even more comfortable journey.”
British Airways has more than 4,000 truly flat beds across its fleet operating on more than 50 routes to and from London.
There are 14 non-stop daily flights to Bangkok-Sydney and Bangkok — London.
For further information please contact:
Kanchanaporn Srimora
Tel: 02 2316158-9 or 01 5554478
Email: [email protected]
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