Bangkok--Mar 15--Thompson Public Relations
adidas Underlines Leadership in Tennis, Investing more than Bht 50M. in Thailand’s Tennis Development, Moving forward to the 3rd consecutive year of adidas Tennis Academy and kicks start of adidas junior tournament
Adidas has announced its plan to invest more than 50 million baht to develop Tennis in Thailand by introducing the best products for tennis players and initiating skill advancement projects for youth. This Master Piece include “the 3rd year of adidas Tennis Academy” and “adidas Junior Tour 2005”.
Mr. Virapol Cholvibul, Sports Promotion Manager of adidas (Thailand) Co., Ltd. disclosed that, “adidas has been seriously supportive with Tennis in Thailand for years. This year we have set aside over 50 million baht to hold major Tennis activities and development projects in Thailand, starting with ‘the 3rd consecutive year of adidas Tennis Academy’, organizing ‘adidas Junior Tour 2005’ with Junior Tennis Promotion Club for Pro Tour under the certification of Lawn Tennis Association of Thailand under the royal patronage, being an official sponsor of national Tennis players to participate in Fed Cup and Davis Cup tournaments in addition to Paradorn Srichapan and Tammarine Thanasukan.”
Mr. Virapol further stated that so far nobody in Thailand has been as committed to Thailand’s tennis development as adidas. “adidas Tennis Academy” has been aimed to promote Thai youngsters strongly determined for Tennis and seek to improve their tennis potential towards professionalism. During the first and second years, the project has drawn an overwhelming response from young Thais. This year, over 500 players have applied to join the project in which adidas will apply stricter selection measures as we are looking for truly committed tennis potentials who will have to undergo tougher practice than last years. Each talent will be given the tournament program and ranking, both in short and long term for their own development and achievement.
To ensure high standard and transparency of the selection, the candidates will have to take written exam and practical exam which will be supervised by Mr. Pawin Jittimaporn, the project head coach. Final results will be announced on March 25, 2005.
Adidas also provides the best products for tennis player. “We have recently launched the latest tennis apparel technology “Formotion”, featuring three dimension sewing pattern for maximum free mobility. Other products are Climacool collection for moisture control and ventilation and the latest hi - technological shoes - a3 Accelerate - which helps in absorbing shock, supporting direction control and power transmission.”
“adidas has been continuously committed to the development of Thailand’s tennis potential as seen by many initiatives to support national and international tennis tournaments with a strong belief that “Impossible is Nothing”. adidas takes pride in the development of Thai tennis towards international arena”, concluded Mr. Virapol.
For further information, please contact:
Pannat Sivapornpan
Thompson Public Relations
Tel. 02-204-8217 or 01-172-2342 End.