Bangkok--Mar 18--Aziam Burson-Marsteller
Kimberly-Clark Thailand Ltd., the leading manufacturer and distributor of personal care products in Thailand, has organized the Huggies? World booth at the “Rak Luuk Festival” (Love Your Children Festival), at Impact Arena, Muang Tong Thani, from 18-20 March 2005. As well as offering various child development activities, the Huggies? event will officially introduce new Huggies? Pull-Ups? Pants, the first underwear for explorative toddlers, and offer Huggies? products at special prices.
“Huggies? Pull-Ups? Pants have enjoyed tremendous success since launching in February, as reflected by continuously increasing sales. Therefore, we are to invest around a million Baht in this event to further leverage this success. Also, we want modern parents, who are enthusiastic about their children’s development, to witness the premium quality of Huggies? Pull-Ups? Pants and to offer them other Huggies? products at truly special prices,” said Mr. Tanapoom Malisuwan, Marketing Manager.
Huggies? Pull-Ups? Pants are a product for modern mothers who care for their children’s hygiene. Easy to pull on and off like regular underwear, but with the reassurance of a Fast-Dry layer to lock fluid away from the skin, perfect for active toddlers. Available at a very affordable price, visitors to the Huggies? World booth at the Rak Luuk Festival will enjoy a 25-30% discount on Huggies? Pull-Ups? Pants and other Huggies? products from Kimberly-Clark.
The 3 major activities at Huggies? World are: 1) Kiddy Play Zone which includes ball pond, slider, magician show, balloon art from bozo and face painting for kids; 2) Huggies? Promotion Zone where parents can purchase Huggies? products at 25-30% discounts as well as enjoy the lucky draw with every purchase of 200 Baht (prizes include kiddy pool, baby mattress and cartoon suitcase); 3) Huggies? Jigsaw Zone which can be enjoyed by all visitors to win free trials of Huggies? products and 10,000 other prizes.
For more information, please contact:
Nattakarn Chamsuwanwong or Satida Sritunyatorn
Aziam Burson-Marsteller
Tel. 0-2252-9871
Email: [email protected]
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