Bangkok--Mar 22--Krungthai Card
KTC, the leading Thai credit card company, is introducing KTC-Yontrakit VISA card in cooperation with Yontrakit Group Co., Ltd. for European and other car enthusiasts and KTC-Toyota Sasa VISA Mini card in cooperation with Siam Auto Salon Co., Ltd. or Toyota Sasa for the new generation of Toyota enthusiasts. The cards come with a host of auto related privileges. All KTC cardholders are eligible for the purchase of cars offered by Yontrakit at the Motor Show with six-month interest-free down payment by installments plan. Offer is valid until the end of April.
Mr. Niwatt Chittalarn, President and Chief Executive Officer, “KTC” or Krungthai Card Public Company Limited said “Following our move to introduce more auto related services and products such as credit cards issued in cooperation with automobile houses, we have found that these are satisfactorily successful and well received by the clients. The number of applicants continue to rise attributing to the leading status of KTC in the credit card industry with over one million cards issued. We will continue to realize interesting projects for our members. Our latest introductions are KTC-Yontrakit VISA card, a gold and luxurious card issued in cooperation with Yontrakit Group Co., Ltd. for tasteful or European car enthusiasts and KTC-Toyota Sasa VISA Mini, a mini credit card issued in cooperation with Toyota Siam Auto Salon Co., Ltd., a major Toyota dealer, for younger clients.”
“Our policy is to respond to the lifestyle of all client groups. Therefore, it is important for us to secure partners with high potentials who share similar objectives for the convenience, the benefits and the greatest satisfaction of the clients. We have agreed to cooperate with Yonrtakit Group, a very well - known car dealership, and, Toyota Siam Auto Salon, a Japanese car dealership, because they are key players with showrooms and comprehensive service centers widely accepted by the public. Their executives are visionary and experienced in their field of expertise, and, most importantly, we share the same ideal of responding to the requirements of the clients with excellent and innovative services. A jointly issued credit card is therefore quite naturally the service and business development of choice.”, said Mr. Niwatt.
Mr. Soravid Leenutaphong, Chairman, Yontrakit Group said “We have decided to enter into this partnership with KTC on the basis of their leading status in the Thai credit card industry. We believe in their potentials to grow continuously through the use of active marketing strategies and innovative marketing activities. These are consistent with our policy of responding to the requirements of al client groups. The introduction of KTC-Yontrakit VISA card will be truly beneficial to Yontrakit clients. In addition to the spending convenience, clients will enjoy discounts on parts and accessories at all Yontrakit showrooms nationwide. As a special offer, all KTC cardholders purchasing a car from us at Motor Show 2005 during the 24th of March and the 3rd of May 2008 will be eligible for the six-month interest-free down payment by installments plan. The offer will be valid until the 30th of April 2008 at all Yontrakij showrooms. Those who are interested in KTC-Yontrakit VISA card may apply for one at the show as well.
Mr. Dhanakorn Srichomkwan, Managing Director, Toyota Siam Auto Salon Co., Ltd. said “Our cooperation with KTC is a product of their commitment to expand their range of credit card services to cater to the need of car enthusiasts. KTC Auto cards bring to the holders numerous relevant benefits and sales promotional activities. Therefore, we believe that our joint effort in the introduction of KTC-Toyota Sasa VISA Mini card will be of mutual benefits wherein the interests of the clients are the primary goal. KTC-Toyota Sasa VISA Mini card holders will be eligible for the standard benefits offered by KTC cards in addition to the 10% discount on labour and parts and 15% discount on auto accessories.
Holders of these two cards will enjoy basic privileges of KTC Auto cards such as 1% discount on gasoline at participating PTT gas stations nationwide and up to 50% discount on seven auto related necessities: accessories, undercarriage, tires, alloy wheels, maintenance, emergency service and insurance. Additionally, KTC-Yontrakit VISA card holders will be eligible for special benefits such as 10% discount on parts of all models, 10% discount on participating accessories and Peugeot Boutique purchases; KTC-Toyota Sasa VISA Mini card holders will be eligible for 10% discount on labour and parts and 15% discount on accessories at Toyota Sasa Service Center Sukapibarn 5.
“We expect that those who apply in the initial stage will be existing Yontrakit clients and high-income clients for KTC-Yontrakit VISA card and younger people for KTC-Toyota Sasa VISA Mini card, thus, the new format of card for the latter. We believe that approximately five thousand clients will apply for the card afterwards.”, said Mr. Niwatt in conclusion.
For more information:
Public and Corporate Affairs Department
Krungthai Card Public Company Limited
Kandtharat Chermchitphong Tel. 0-2665-5057
Suchada Weerasakulrak Tel. 0-2665-5732
Naiyana Youngkerd Tel. 0-2665-5049
Fax. 0-2665-5046 End.