Bangkok--Jun 6--Spark Communications
Fuji Xerox Printers, the leader in laser printing innovation, today announced 113 percent growth in unit sales across the Asia Pacific region in its 2004 fiscal year, which ended in March 2005.
This is a watershed year in Fuji Xerox Printers’ 25-year history. This dramatic success, lead by its’ Managing Director, James Henderson, is the result of a strategic restructure of the Fuji Xerox Printers’ businesses across Asia Pacific.
According to James Henderson, “Fundamentally we have created an international business, which has provided greater opportunity for our staff and channel partners to offer better value for customers. Fuji Xerox Printers has gained significant market share, with the most of its 11 key markets more than doubling their unit sales. Our aggressive and sound business strategy positions Fuji Xerox Printers with the platform to offer customers the rare combination of proven industry expertise coupled with innovative and reliable products."
“What is truly exciting about our results is that the significant growth that was achieved in the majority of our key markets and across all existing product segments. As we enter our new fiscal year we are about to expand our range of products. With this, I am confident that we can provide the worlds’ best printing technology to even more satisfied customers.”
Fuji Xerox Printers’ overall market share in Thailand grew by from 4.8% in 2003 to 6.2% in 2004. Jeffrey Tan, General Manager/Director ASEAN commented, “With our increased efforts in the areas of branding, marketing and channel development, we aim to make Fuji Xerox Printers’ superior printing technology more assessable. We look forward to continued growth in the coming year, especially with numerous new product launches (including MFPs) being lined up in the next few quarters. With this, I am confident that we will be able to achieve at least 10% market share in Thailand this year”
Recently, Fuji Xerox Printers released two colour printers; DocuPrint C525 A and DocuPrint C2535 A; and three monochrome printers; Phaser 3116, Phaser 3121 and Phaser 5500. These printers offered faster speeds and better print qualities, at lower price points, which put Fuji Xerox Printers innovation within better reach of all customers.
Note to editor
Fuji Xerox Printers is the world leader in laser printing innovation. Built on Tektronix’s 15 years of research and development, Fuji Xerox Printers continues to produce best-in-class printer technologies to provide the best and most complete range of color and monochrome printers for businesses available. Fuji Xerox Printers’ award-winning performance, quality, unmatched reliability and usability are setting new standards for printing solutions for the General Office, Graphic Arts and on-demand printing.
Fuji Xerox Printers color and monochrome printers are available in 14 countries throughout Asia Pacific. For more information, call 0-2617-6700-24 or log onto www.fxprinters.com
For test lab requests and other media enquiries,
please contact:
(Media Contact) Patra Chatnilbandh,
Rungnapa Charnviset or Pornpimol Pisutigoman
Spark Communications
0 2653.2717-9
[email protected] / [email protected]/ [email protected] and
(Customer contact) Rangsan Naratchariyangkul
[email protected] End.