Bangkok--Jun 28--JWT Public Relations
Pfizer launches Thailand’s first mega health event “Pfizer Fit Fun Fair” to boost local health awareness with free medical counseling
To boost the local health awareness, Pfizer (Thailand) Limited is organizing a mega health event that involves various forms of creative presentations, including seminars, talk shows, panel discussions, physical checkups, demonstration of cooking health food as well as fun, health-related stage performances and games, to encourage Thais to take better care of their health with free counseling from specialized doctors and teams of nurses and pharmacists. The event will take place from 10 am - 7.30 pm on Saturday 16th and Sunday 17th of July 2005 on the 4th and 5th floors of Bangkok Convention Center, Central Plaza Ladprao.
Pfizer, the world’s leader in pharmaceutical research and development, today launches a mega health event “Pfizer Fit Fun Fair” to emphasize its mission as a company that not only provides the best “treatment” but also cares about Thai citizens’ health in terms of helping them prevent illness and lead a healthy life. The company not only pays tremendous attention to its pharmaceutical research and development to deliver only the best-quality medicines to people, but also regularly organizes various employable activities to educate the public on their health issues. The company also plays a significant role in running campaigns to promote Thais, their families and intimates to take better care of their health for longer, healthier, and happier lives.
Mr. Amal Naj, Country Manager of Pfizer Thailand and Indochina, explained: “As the world’s and Thailand’s leading pharmaceutical company, Pfizer is well-equipped with experts and knowledge and skill of various diseases. Moreover, we are in excellent alliance with all medical fields and always care for people’s heath. Consequently, we usually organize sensible activities to promote the conscience of healthy living among Thais through various creative programs. We also envision that preventing and avoiding the risk factors of serious diseases such as high cholesterol, diabetes, and high blood pressure is much more important than healing them. Therefore, it is another attempt of Pfizer to organize this mega event called “Pfizer Fit Fun Fair” to raise public awareness of those diseases as a way to assist them in cutting possible risks with so useful information that people can easily take good care of their health with some healthy how-to basics. Also, we want to encourage Thais to take on more exercise regularly and to raise awareness of the importance of annual health checkups.”
“Pfizer Fit Fun Fair” is another health-related activity that reiterates Pfizer’s major role as ‘a health company’ because we always want Thais to stay healthy, living good and happy lives so they can stay with their loved ones even longer. This is Pfizer’s commitment and we want it to happen to all the people in the countries where we operate,” Mr. Naj added.
“Pfizer Fit Fun Fair” includes a series of health-related events on the concept of “Fit & Fun” created to promote better health consciousness among Thais. With various forms of simple but fun, informative, and attractive presentations, the event will mainly provide useful information about various symptoms, making them easier to digest and fit for people’s modern lifestyles. There will be 6 main booths designated to cover major health concerns: men’s health, urinary incontinence, arthritis, heart and cholesterol, a cataract, depression. Pfizer Health Line will be another channel of access to information on health or for consultation with specialized doctors. People who participate in the event will learn how to prevent themselves from those diseases and how to take care of themselves by cutting possible risks and getting all the detailed information from specialized doctors and pharmacists of each area.
Also, the atrium’s main and major rostrum is where health-related activities are presented in various fun forms to attract people’s attention. Popular local actors and speakers will be involved in many edutainment programs such as talks on “Easy ways to deal with a cataract”, “Am I too stressed or having depression?”, and “How to take care of your beloved joints”. Also, there will be performances featuring useful information about heart diseases and artery symptoms called “Aroka Community (Healthy Community) to tackle cholesterol” and “How to succeed in a relationship.” Moreover, formal academic discussions will be held under the topics of glycerol and cholesterol with separated in-depth workshops and counseling sessions where participants will meet with specialized doctors and pharmacists. Workshops on heart and artery as well as hypertension and cholesterol-free menus will be presented in this event as well.
“Pfizer Fit Fun Fair” will take place on the weekend of 16th — 17th July 2005 from 10 am - 7.30 pm on the 4th and 5th floors of Bangkok Convention Center, Central Plaza Ladprao. Interested participants who call to reserve their seats will get a token from Pfizer. For more information or reservation, please call Pfizer Health Line at 0-2664-5888 or visit www.pfizer.co.th.
A subsidiary of Pfizer Inc., Pfizer (Thailand) Ltd. has been operating in Thailand for over 47 years. Pfizer Inc. develops, manufactures, and markets leading prescription medicines for humans and animals and many of the world's best-known consumer medical and pharmaceutical brands. Pfizer's innovative, value-added products improve the well-being of people around the world and help them enjoy longer, healthier, and more productive lives.
Pfizer (Thailand) has contributed to several community projects such as “Love Your Heart — Take Care of Cholesterol” Campaign, the “Information Centre on Men’s Health” (ICMH), the “Arthritis Foundation” under the patronage of H.R.H. Princess Maha Chakri Sirindhorn, and recently, the “Pfizer Salsa Aerobics Campaign”.
For more information, please contact:
Pfizer (Thailand) Limited JWT Public Relations
Anutra Sinchaipanich Rossawun Doungsoitong
Tel: 0-2665-4580 Tel: 0-2204-8224
E-mail: [email protected] E-mail: [email protected] End.